The H&M + GQ Modern Essentials Collection Launch Event

A collection of spring staples curated by the former British soccer star.
A collection of spring staples curated by the former British soccer star.

Wednesday night, I had the chance to attend the launch of the H&M Modern Essentials Collection (as selected by David Beckham) — a party put on by GQ, as luck would have it. I don’t often get the chance to attend fashion-type events like these, but as a member of the GQ Insider program, this launch was too good to pass up. Inside the 48th Street H&M here in New York, a DJ spun remixes, free drinks were on tap and the entire basement floor of the store turned into a showcase of everything menswear-related that H&M had to offer — including a specific selection of goods curated by Mr. Beckham for the collection (seen below). It was a pretty packed event but there was still plenty of room to shop Becks’ picks and more .

Beckham's collection has the basics covered from striped shirts to a tan denim jacket.
Beckham’s collection has the basics covered from striped shirts, a plain white tee and a tan denim jacket.

Thankfully, this year’s David Beckham collaboration reaches outside loungewear for crisp essentials, including a nice line of five-pocket pants for spring,  pastel crewneck sweaters, a now sold-out striped pique polo and a quick-selling linen mac coat (see the full line-up here). He also has evening wear covered for the warmer months with a sharp dark navy linen blazer (also sold out!). Beckham’s picks include staples like a white poplin shirt that could see lots of use if you follow some of these classic suggestions, too.

The pieces picked up by yours truly at the event. A light blue V-neck, checked navy trousers, a khaki cotton blazer, a grey twill shirt and a repp stripe tie.
The pieces picked up by yours truly at the event. A light blue V-neck, checked navy trousers, a khaki cotton blazer, a grey twill shirt and a repp stripe tie.

Elsewhere outside the Modern Essentials collection, H&M is a brand that delivers fast-fashion pieces for those of us on a budget — and they certainly do some things well. A lot of that inspiration was on display during last night’s event, and thanks to a nice 25% discount, I brought home some spring styles for myself. As Beckham wears so nicely in promo shots for the collection, the above navy mini-plaid trousers would pair nicely with white sneakers (like these here) and a crisp white polo in the warmer months.

I also snagged a slim-fit khaki cotton blazer and a discounted grey twill shirt, both of which should complement the navy, brown and silver repp stripe tie I picked up. Events like these don’t come around that often, but it was nice to be able to get out, do some shopping and pick up a discount in the process — hopefully, more are in the works as part of the GQ Insider program. Stay tuned!

What are your favorite items from Beckham’s collection? Experience with H&M menswear? Let me know!

Advertisements

2 thoughts on “The H&M + GQ Modern Essentials Collection Launch Event

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s