If you read the blog regularly, you know that sometimes, striking while the iron is hot is just about everything in menswear. That is to say: When the chance comes up to shop in-season style picks, like one of the best men’s sweaters — and from one of the country’s best designers, no less — it’s a chance worth jumping on post-haste. Enter the very timely, very stylish Billy Reid Holiday Sale, a rare offering that delivers some of the best men’s winter style essentials at 25 percent off right now.

Yes, my friends, it’s certainly not too good to be true: The Billy Reid Holiday Sale is here to save the day if you need a luxe, refined sweater for a holiday shindig (Christmas is this coming Sunday, after all!). All you need to do is simple, really: Use the code HAPPYHOLIDAYS to get, say, your new favorite sweater, or a stylish cashmere turtleneck, or a statement-making scarf or hat.

And because it’s Billy Reid, you can be sure these pieces are utterly distinctive and totally unique, with design touches that are often Easter egg callbacks to his heritage and the brand’s own way of making subtle style statements. So, you’re getting the chance to score one of the best sweaters for men — to name but one staple piece — at a solid deal entering the final stretch of Christmas… what more could you ask for, right? Save 25 percent at the Billy Reid Holiday Sale right now... then thank me later.