It can sometimes be tough to find a brand doing things the old way — the hard way, the difficult way, like making some of the best American-made menswear. It’s something I’ve had the time to think about this week as we come to another edition of the Friday Read here at your favorite Brooklyn style blog.

And as with past menswear reviews on this site — including last week’s introduction to Vero Watches — I’m all about brands that go the extra mile when it comes to quality and craftsmanship, like California-based Devium.

The decade-old brand puts its money where its mouth is, so to speak, in matters of rugged workwear, American-made production and a full array of timeless styles (think hard-working trucker jackets, flannel shirts, canvas workwear, durable chinos and much more).

The Devium story — which starts with the company’s founding on Flag Day, of all days, in 2015, is an impressive one, with plain old fashioned hard work and 100 percent American-made construction at its core.

I’m excited to learn more about the brand, and I’d wager you’ll feel the same way as you dive into its flagship lineup, which includes a range of sturdy flannels, tough-as-nails waxed jackets and more. How’s that for a new brand to jumpstart your weekend? T

he company makes the sort of dependable, good-looking, hard-wearing menswear that should prove useful in plentiful style situations, including my next jaunt — my first trip of 2025, in fact, and a suitably winter-focused one.

I’m off with my love Mary to chilly Stroudsburg, Pennsylvania, where a relaxing family weekend — think flannel shirts, whiskey, great food and even better times — awaits. To see how I’m outfitting myself and to find out what I’m sipping on, head over to my Instagram.

And before we head off into the weekend properly, let’s talk briefly about another must-buy style essential, the sort that should come in remarkably handy in terms of warmth, toughness, sturdy construction and long-lasting appeal.

What style selection could clear that very high bar and live up to the hype at the same time? The new Flint and Tinder Flannel-Lined Hooded Waxed Jacket, of course. Crafted from the same Martexin waxed sailcloth as the positively legendary, best-selling Flint and Tinder Waxed Trucker Jacket, the style adds a weather-ready waxed hood and keeps the same classic detailing, like durable hardware and a striped blanket lining.

It’s a workwear jacket built to last in every sense of the word, and it comes in two must-have colors: Field Tan and a rich shade of Forest. Either is a fitting addition to a highly functional, carefully considered and casually rugged (and useful) winter weekend wardrobe.

Between Devium and Huckberry, if you ask me, I’d say you’ve got plenty of gear to consider in the days ahead — and plenty of gear to break in and make all your own. Happy shopping and cheers to American-made menswear, my friends.