Style Q+A: Redefining Sneakers with Brooks Heritage

I’ll be the first to admit that I love a great pair of stylish sneakers. Now, I’m by no means what you would call a sneakerheard, but there’s no question that the footwear preferences of The Style Guide venture far beyond rugged leather boots and the like. Be it a pair of white canvas sneakers or perhaps a more adventurous pair of basketball-inspired high-tops, there’s room for every style  in a well-rounded sneaker rotation. That’s what first intrigued me about the footwear innovations going on at Brooks Heritage (led by the subject of today’s Style Guide Q+A, Global Heritage Director Shane Downey). I guarantee you, even if you’re not that into sneakers, you’ll enjoy this — and if you’ve ever wanted more insight into footwear design … you got it.
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Brooks as a brand is lauded for its quality among those who pound the pavement as racers and casual runners, and they’ve supplemented that approach with the lifestyle-focused Heritage line (which you might recognize from my December trip to Baltimore). Think classic retro runners inspired by past Brooks designs and injected with some modern cool, plus versatile styling potential. That’s certainly the case with the Brooks Heritage Grand Slam Collection. Featuring two silhouettes inspired by classic Brooks tennis shoes, it’s a modern revamp done right — and it proves that a brand can surprise you with what they stock beyond just, say, running shoes.  Yes indeed, I took a pair from the Grand Slam Collection — the Brooks Heritage Renshaw — for a spin on a spring break trip to Florida and was more than impressed with the comfort and style of these soon-to-be essential kicks. All of which is to say, if you’d like to learn more about the design inspo behind the Grand Slam Collection, read on for more insight from Mr. Downey. In the meantime, check out your neighborhood menswear guy (that’s me) on Instagram for spring sneaker styling tips and a look inside my footwear collection. Now, onto the questions!
Greats

The Renshaw is a clean update of a classic — the next sneaker to add to your spring rotation? Perhaps.

TSG:  Tell me about the design and research process that went into the new collection?

SD: The process to bring to life the Brooks Grand Slam Collection took about 16 months in total (Editor’s note: 16 months!) with the first 4 months just researching the past, looking through old tennis magazines and publications and then purchasing products off of eBay. We bought multiple samples and secured old catalogs that we didn’t have in our collection as a way to really educate ourselves on our previous position and what we wanted to accomplish in the re-launch of this collection. Getting the midsole and outsole right was the biggest priority and obstacle—we wanted an outsole that could be executed in both gum and solid rubber, which are staples of the sport while being soft in fit and feel (Editor’s note: The Renshaw is shown above — the Doherty features an all-rubber outsole and equally stylish looks). We had to create this new construction through old photos and similar outsoles, as we were working on a modern interpretation of what we had done in the past.

The Renshaw in action in the Florida sun. Marco Polo by Life/After/Denim. Renshaw Sneakers by Brooks Heritage. Calypso Watch and Runaway Aviators by MVMT Watches.

TSG: The brand has all sorts of retro-inspired runners, but what does the introduction of a tennis shoe silhouette mean for Brooks Heritage?

SD: Court silhouettes are a classic in the athletic/lifestyle world. Classic white leather ebbs and flows with trend, but is a mainstay around the world for all generations — representing a timeless aesthetic. For Brooks, the tennis shoe silhouette was the most natural extension beyond just trendS and the vintage element of the sport. This is a category that we’ve participated in the past in a strong way with marquee athletes, signature technology stories and success in the sport. Brooks has a tennis history that dates back to the early 80’s. … From our research and archive exploration, we identified a great history of product and technology innovation. It is the perfect way to celebrate our past and look beyond the run as we explore over 100 years of sport and style.

TSG: For the guy who wears stylish dress shoes or tough leather boots more often than sneakers, how would you style these?

SD: Right now — with the simplicity of street wear and overall fashion —  the basics of white, black and grey are driving the industry as consumers are seeking a simple-yet-refined aesthetic that matches their apparel selections. The starkness of the white shoe along with a simple shirt/pant combo is absolutely on trend right now, as less is more. I personally would pair the pair the white-and-white leather Renshaw with a pair of slim-fit chinos for the spring with a printed button-up that would allow for great diversity from day to night on the weekend. It’s a classic pairing that is timeless in look and relevance.

Beckett Simonon

TSG: Lastly, do you have a favorite shoe in the new collection?

SD: I personally love the White/Navy Blue Renshaw—it has that classic athletic/collegiate aesthetic that I like from a court shoe. I have memories of court shoes as far back as a I can remember, and what stands out is the white leather and subtle color hits like the navy blue on this Renshaw, and what it meant. From young consumers to the old timers, the white leather court shoe is a shoe and a design that stands the test of time.

Well, folks — Shane said it better than I could. For more on the brand, visit the Brooks Heritage site and shop away.

Thanks, as always, for reading — stay stylish!

-Beau

 

Style Q+A: Friday & River

A neat array of home goods from Friday & River on display, including excellent candle and planter options for your home. Photo courtesy of Friday & River.

A neat array of home goods from Friday & River on display, including excellent candle and planter options for your home. Photo courtesy of Friday & River.

Editor’s note: Stick around to catch up on the last entry in our Style Q+A series.

Here at your favorite neighborhood menswear blog — The Style Guide, c’mon guys — there’s inspiration to be found everywhere in terms of men’s style. And as we’ve often talked about when it comes to style upgrades, there are a lot of different things, some small and some large, that go into developing and refining great personal style. From how you buy and wear your favorite chambray shirt to the type of classic leather boots you put on every day, style is certainly an ongoing process — and that includes the things that surround you in your daily home life. Whether we’re talking a refined-yet-rugged candle or a neat planter, there are chances to put a bit more thought into nearly every aspect of your routine and the design of the spaces in which you live and work. Not to get all philosophical but… it makes a difference! And the small team at Friday & River approaches its work with all those small details and the process of excellent design in mind — that’s great news for you and me both. And when you learn more about the San Diego-based husband-and-wife brand, you realize that yes, even the unexpected items — like your leather wallet or your everyday belt — can make a big difference in the way you live your life. In discovering the brand and trying out its “Yuzu and the Sea” candle and a lovely white, leather-wrapped planter over the past few weeks, I found that I appreciate having subtly stylish goods around my Brooklyn apartment (small as it might be). And hopefully, you’ll give the brand a try for yourself — shop around at Friday & River, and learn more about what makes co-founder Joe Freitag tick. Without much further ado, check out the latest Style Q+A .

TSG: Tell about the start of the brand and your initial idea for it?

F&R: Friday & River is very much a collaboration between my wife Yumi and I. We have both worked in design or branding for brands like Levis, Burton, Luxottica, to name a few, and discovered the world of high-quality handcrafted leather goods while we were living and working in Tokyo. Inspired by the dedication to craftsmanship, minimalism and attention to detail, we learned the craft of leatherwork and started designing and making our own items as gifts for friends and family. Eventually we began selling our goods under the name Friday &River, which is derived from our last names – Freitag meaning “Friday” in German, and Kawamura meaning “Big River Village” in Japanese.

A lineup of items from the brand's very sharp "All-Black" Collection. Photo courtesy of Friday & River.

A lineup of items from the brand’s very sharp “All-Black” Collection. Photo courtesy of Friday & River.

TSG: You feature a wide range of product categories on your site — why is it important for a guy to take an interest in home design and other areas outside of just menswear?

F&R: I think most guys who pay attention to what they wear also consider their living space as an extension of their personality. Increasingly, when people spend their hard-earned money on something they are seeking items with purpose, or add a sense of joy and warmth to their lives. That way of thinking is one of the cornerstones of Friday & River and why we strive to make meaningful items for different aspects of a person’s life.

TSG: If you had to pick out one item from the Friday & River site for a guy to buy, what might it be?

F&R: I think there’s something very personal about a man’s wallet. It’s the one item that he’ll often carry with him every day for years, reminding him of where he’s been and where he’s headed. A well-made leather wallet can be handed down for generations.

TSG: On the style front, what’s an essential every guy should have in his closet?

F&R: Now that cooler weather has settled in, there’s something very satisfying about putting on your favorite watch cap. (Editor’s note: Head here for a few stylish winter accessories picks from 2016).

TSG: You post studio playlists on your blog — how does music inspire your design work, and what have you been spinning lately?

F&R: Music is a constant in the Friday & River workshop. It is the soundtrack to our work-whether it be design, production or day-to-day tasks, so we like to share that soundtrack on our site once in a while. We have a pretty eclectic taste in music, but you’ll typically hear a lot of classic soul and funk because it keeps the energy flowing, especially when we’re in production.

Want more from Friday & River on the daily? Follow along with the brand on Instagram and Twitter.

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Style Q+A: Moore & Giles

Editor’s note: To catch up on other Style Q+A entries, click here.

Built for the road ahead -- it was great to catch up with team at Moore & Giles (makers of the Benedict Weekend Bag) seen here.

Built for the road ahead — it was great to catch up with team at Moore & Giles (makers of the Benedict Weekend Bag) seen here. Photo courtesy of the brand.

Whenever I get the chance to stop by various #menswear events happening around NYC or around the country, I’m always intrigued and curious to see who I might meet, or what brands I might discover. At this past December’s Pop-Up Flea in New York City (a cornucopia of great lifestyle and men’s goods brands all in one spot), it was hard not to discover the stunning leather goods on display at Moore & Giles. I got to chatting with the brand’s Director of Marketing, Daryl Calfee, about some of the stellar product the brand had brought (seriously, it was museum-worthy). He just happens to be good friends with my pals over at Brothers & Craft, so we naturally hit it off talking all things men’s style. I also got to know the brand a bit more, and it’s a worthwhile one to know. In addition to a massive collection of fine leathers,  they also produce their own line of jaw-dropping bags, renowned for their heritage quality and style (in fact, I covered the Benedict Weekend Bag for GearMoose). Throw in a well-curated, stellar assortment of home goods, and you’ve got enough gear to make your head spin (the 33 Chair in particular is Wish List-worthy).

Given the brand’s affinity for quality and nuanced design, it was great to be able to send over a few questions to Thomas Brennan, the brand’s Director of Design for Bags & Accessories. After you get a look into the Moore & Giles process, you very well might want a bag for yourself. Enjoy this one, folks!

(Editor’s note: In the meantime, got a brand or style personality you’d like to see answer some zingers?Let me know via Facebook or Twitter).

The Style Guide: Take me through the background of Moore & Giles and how you approach your work?

Moore and Giles:  The brand was founded in 1933 as a materials supplier to local shoe manufacturers. Donald Graeme Moore traveled around the area sourcing and selling everything from shoelaces and eyelets to nails and leather. Eventually his offerings narrowed to strictly leather   and his regional hunt gradually expanded into the global quest it is today to uncover hidden gems at tanneries in all corners of the world. The company develops, sources and sells millions of square feet of leather a year across a variety of industries including furniture manufacturers, private aviation companies, and high-end homes and hotels.
The bag division developed in 2007 when our president and vice president decided to take advantage of their access to such magnificent material and made a few travel and work bags to bring with them on their travels. The line has grown organically from that point into the extensive, well curated line of bags and accessories that exists today.
Our products are unapologetically traditional. Artisans have been tanning hides for millennia and hand-sewing the resulting leather into useful objects for just as long. Both the material history and the history of our own company add welcome layers of authority, grandeur, and natural beauty to our bags; my job is to simply accentuate the existing beauty of the material with understated designs that will age as well as the leather.
Just one of the exceptionally high-quality bags produced by the brand. Photo courtesy of Moore & Giles.

Just one of the exceptionally high-quality bags produced by the brand. Photo courtesy of Moore & Giles.

TSG:Where do you find your biggest sources of inspiration?
M&G: The leather itself is the primary inspiration. We are fortunate to have close relationships with a 150-year old tannery in Italy, which means that our “product development” begins with prototyping leather colors and experimenting with different finishes, various combinations of waxes and oils, milling times, and ironing treatments. These design decisions affect the finished product long before I ever sit down to sketch a specific silhouette. When I do sit down to design a bag, I tend towards clean exteriors, traditional shapes, discrete details——decisions that keep the natural beauty of the leather front and center.
 Reading books, talking with creative peers, and sifting through vintage stores all provide great creative fodder but for the ultimate design inspiration, nothing beats close observation of day-to-day routines. Take going on a business trip, for instance. As I’m packing, I want to make the job easier, tidier, more secure and I want my shoes kept separate from my shirts; when I’m going through airport security I need a convenient, safe spot to tuck my wallet and cell phone; when I’m putting my bag in the overhead bin I want easy access to my notebook or a magazine but don’t want to rifle through the body of the bag; if I’m meeting with a new manufacturer I want to have my business cards close at hand. I aspire to be more organized than I am and more put together than I often feel. Our bags help me on both fronts.



TSG: What, in your mind, can a great leather accessory do for a guy who might not have given it much thought before?

 M&G: In a lot of ways, having a great leather accessory is like be the owner of the easiest pet ever: It will never cease to amaze you how happy you get when you see it; you’re going to feel more fond of it the longer you have it; strangers will stop you and ask you about it. Added bonus: you don’t have to feed it and it arrives at your door already housebroken.
TSG: Are there new product categories that you want to expand into in the coming seasons?
M&G: What’s proving more interesting than expanding out across new categories is finding new ways to give the existing line more depth and texture. The sheer volume of colors and finishes of leather we have at our fingertips is dizzying. The collection of artisans who tan, stamp, hand-stain, carve, and etch, to whom we have access is incredibly deep. Eight years in, we’ve only scratched the surface of what the bags and accessories can look like. As an example: we introduced a bespoke program during the holiday season last year that has given our customers a chance to participate in the creative process by selecting from a more expansive palette of hides to use on a custom travel or work bag. Seeing the colors that customers gravitated towards——reds and purples and golden tans and cool grays——and the types of leathers they’ve responded to———leathers that are exceptionally rare, have more history, or age in unique ways——informed several recent releases (like our Modern Saddle collection featuring vegetable tanned leather) and inspired a roster of upcoming releases.
TSG: What’s one thing every guy should have in his closet in terms of style?
M&G: Wherever you sit along the style continuum between a tailored suit and leather lace-ups and raw denim and sneakers, our classic Benedict Weekend Bag is a worthy compliment. It’s simple, beautiful, and functional. Unlike some other sartorial decisions, I guarantee you’ll still be proud of yourself for owning one ten years from now.
To keep up with all things Moore & Giles, follow the brand on Instagram or via Twitter.

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