Editor’s note: Thank you to Men’s Health and Casio G-SHOCK for sponsoring this post.  All opinions are my own.  Thanks for reading, and thanks for supporting the brands that support The Style Guide!

I would say one of the best — and certainly most fun — parts about being part of the menswear community in New York City revolves around connecting with standout brands, fellow writers and bloggers, and great causes. It makes for a busy schedule, but a heck of a fun time. And judging by the fact that you read this blog, we’re all along for this neat ride together. That’s why I’m excited to attend the Casio G-SHOCK Master of G Collection Event later this week in New York City. The event is brought to you by Men’s Health, it features the (very shoppable) Tourneau-exclusive Master of G Collection and perhaps most importantly …. you’re invited! If you’re a Style Guide reader in NYC, you’ll get to attend this neat event — all you need to do is send me an email! What exactly is on tap? Plenty, including free food and drinks!

Set to take place at the elegant Tourneau TimeMachine space (at 57th Street and Madison Avenue in Manhattan) this coming Thursday, December 1st from 6 to 8 p.m., you’ll get the chance to both shop and view up-close some truly sturdy, durable, rugged and well-designed watches via Casio’s G-SHOCK line. These are the type of watches that can brave the cold of winter, the depths of ocean dives and global travel — and your daily commute. Plus, you can hang with the excellent folks from the Men’s Health Style team and members of the G-SHOCK first responders team — real guys in the field who love and wear Casio watches in their line of work (hey, being a Navy SEAL calls for a pretty tough watch).

Lastly, a portion of the proceeds from watch sales at the event will go to the Stephen Siller Tunnel to Towers Foundation, named in honor of firefighter Stephen Siller, who made the ultimate sacrifice on September 11. The foundation continues to support our first responders while honoring Stephen’s legacy — it’s crucially important work. Oh, and the winner of this year’s Ultimate Men’s Health Guy contest, Jed Ballard, will be there to share details of his journey. Jed’s story is a neat, inspiring one — you can read more of it via Men’s Health. So, does that sound good to you? Maybe? Hopefully? If you’ll be around and you’re down to attend, drop me a note via beauhayhoe@gmail.com, or DM me on Twitter @BoKnowsClothes! Sound good? Get it, got it, good? Alright!