The Friday Read: New York Fashion Week: Men’s, J. Crew Mercantile and Rob Gronkowski

Ben Sherman US

Editor’s note: Expect these posts once a week on Fridays — consider this a jumpstart on reading for your weekend downtime. Expect a mix of style and non-style content. For more entries, click here.

First of all — based on that headline, this Friday Read should  be pretty good, eh? And with the arrival of  this post comes the end of a pretty momentous week around these parts (these parts being NYC). The first-ever New York Fashion Week: Men’s rolled right on through, bringing with it some stellar shows and epic street style. I myself had the chance to go to Todd Snyder’s outstanding SS16 collection preview as well as spend time with industry contacts at GQ’s The Gent Lounge. This was, as always, on top of other writing pursuits – definitely no better way to experience parts of fashion week than by doing a little bit of everything! Check out a recap of most of my activities over at my Twitter account, if you’re so inclined. And as always, start your weekend off right with some style reads.

  • As part of its partnership with #NYFWM, East Dane (the #menswear arm of Amazon Fashion) caught up with a few key style influencers ahead of the shows.
  • Near the middle of the week, industry publication Business of Fashion reported that J. Crew is set to launch J. Crew Mercantile, a lower-priced line of shops targeted toward budget-conscious consumers
  • Ever wondered what it’s like to party with notoriously wild Patriots tight end Rob Gronkowski? No? Esquire shares an excerpt from what should be an, um, insightful memoir?
  • Long Read of the Week: Bloomberg Businessweek explores the many cultural and media-driven factors that shaped the rise of the modern political campaign logo – including a certain very recognizable letter logo

Still got your eyes peeled for more style reads?

    • Check out five great swimsuits that would be best to hit the water with during this big beach month
    • Read up on a brand you should be pretty familiar with if you check out this site – United By Blue, the latest company I profiled for VOUCH Mag (for a full Q&A) with the company’s founder, head here).

Ernest Alexander


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