If I’ve learned one thing over the years, it’s that there’s no time quite like the present to shop and save on the best rugged menswear, especially when some of the best menswear deals roll into town to kickstart a long weekend. Memorial Day weekend beckons, as does the promise of a cold beer and some much-needed downtime, but first and foremost, you’ve got to take care of a few things.

Notably, you need to shop the Huckberry Memorial Day Sale. It’s just that simple. As you can see at the top of the page, the rugged, endlessly versatile retailer is offering up to 30 percent off, and it’s also worth checking out the always well-stocked Huckberry Sale section beyond that deal itself. So, what exactly is up for grabs at the famed retailer? There’s plenty, and that’s an understatement.

There’s a selection of Huckberry sunglasses, there are polos and camp collar shirts and shorts aplenty, there are stylish slip-ons… the list goes on and on, indeed. As I always say, these deals tend to go quickly, and the Huckberry Memorial Day Sale is certainly one you can’t miss. If you end up picking up a new favorite piece of menswear or gear, be sure to let me know in the comments. Cheers to this long weekend, and let’s get into it, in style.