Style Q+A: Leland Grossman

Editor’s note: To catch up on other Style Q+A entries, click here.

Catching up with Leland Grossman, the designer and founder of L.11 and the subject of this Style Q+A entry.

Catching up with Leland Grossman, the designer and founder of L.11 and the subject of this Style Q+A entry.

As I’ve written about in past Style Q&+A entries, the #menswear world seems to get smaller and smaller — in great ways — seemingly by the week. It’s through the online men’s style community that I’ve made some great connections and friendships, and the scope of that continues to grow. Take our latest entry in the Style Q+A series — it’s  quite the story. Through some great mutual friends who happen to play in a kickass rock band (seriously, check out Mainland when you get the chance), I met Leland Grossman, a wickedly talented designer and one of the team behind Liberty Fairs, the traveling contemporary menswear trade show. It’s always refreshing to connect with someone who’s got a unique take on the #menswear industry, particularly when it introduces you to new concepts and design aesthetics — Leland’s own collection, L.11 (or Leland.11), consists of just two items (and a neat logo pin), but both the collection’s tailored hoodie and tailored sweatpant are well-made, refined and stylish in a  way that one might not feel about regular sweats. It stands to reason that if you appreciate a great pair of boots or a rugged pair of denim, you’d also appreciate a high-quality pair of sweatpants — right? Such is the inspiration behind the collection, among other focuses.

It’s a neat approach, and shows that even if your personal tastes might be different, you can always learn more and expand your horizons — that goes for all fronts, from quality fabrication to a new design ethos. The good news is, Leland’s already at work on his second collection. And yes, you can pick up a terrific hooded sweatshirt while you wait — let the style upgrades continue! Enjoy the below Q&A, and let me know who else you’d like to see under the spotlight (kidding) over on The Style Guide Facebook page!

A look at just a few of the details inherent in Leland's well-built and well-edited collection.

A look at just a few of the details inherent in Leland’s well-built and well-edited collection.

TSG: Talk about how you first got interested in the world of style and fashion?
LG: It was around the 6th grade (11 years old). I was getting pretty into breakdancing and was dancing with mostly people I looked up to at least 5 or 6 years older than I was. The hip-hop (dance) community is pretty connected with music, fashion, etc. I think this exposure paired with being in such a melting pot of style really opened my eyes to what was out there. From that point on I started to explore eBay and cool websites and really the internet took it from there.

TSG: In terms of your own line, where do you draw that inspiration from?
LG: My personal line, L.11, was conceived from a very consumer-based stand point in the market. Being passionate about the best brands in the industry for so long, I had built a strong foundation for what I felt was missing. (I’m) not re-inventing the wheel, just doing things differently with the utmost care and attention paid at every step of the way. The L.11 brand is inspired by vintage sports themes, but more importantly, the collection represents the finest details and fabrications at a price point that makes sense, whether or not you love fashion.
TSG: How do you see that evolving in terms of new products or a direction/focus in the coming seasons?
LG: Collection 01 consists of two items, a pullover hoody and tailored sweatpant, done in two beautiful Japanese fabrics. The natural progression is for Collection 02 to expand into additional comfort basics. My take on a full-zip hoodie and a crewneck will be part of the first drop. Also, I’m researching fabrics for a “constructed” T-shirt and long-sleeve thermal done through the L.11 branding ethos. A sweat-short could be on the horizon as well!
Another look at the L.11 line, and what just might be the nicest hoodie you'll ever own.

Another look at the L.11 line, and what just might be the nicest hoodie you’ll ever own.

TSG: Who’s a great role model for you in the style community, or in general?
LG: My greatest role model and person the brand is dedicated to is my father, Richard Grossman. Eleven was a very special number between us and when he passed away when I was 16, I vowed to harness his spirt and make him proud no matter what I ended up doing. L.11 is about (that), but it’s also intended to connect to everyone’s story. … It’s not about who’s got it worse, but about how we deal in the face of the adversity. That to me is what true style is -not wearing what’s cool or trendy but wearing what makes you happy and confident.

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TSG: What’s a major menswear trend you see picking up steam that people might not know about?
LG: As technology has become more advanced, we’ve seen a push from non-traditional fashion companies into this wearable tech sector. In his last show, Junya Watanabe fitted his pieces with solar panels that could charge your iPhone. I don’t think jackets are going to have rocket boosters any time soon, but I’m fascinated by the intersection of technology and fashion. Specifically, there is a style I describe as “Futuristic Explorer,” which is sort of a fusion of Japanese Heritage, technical outdoors brands and pop colors. It’s “athleisure” to the next level. Specific early examples of this would be Nike’s ACG collaboration with Erolson Hugh of ACRONYM or Japanese brand N. Hoolywood’s capsule with Mountain Hardware. My favorite brands right now are in this category, such as White Mountaineering, Stone Island, Ten C and Arc’teryx Veilance.
TSG: What’s one essential item (or outfit) that every guy should have in his wardrobe?

LG: This is a tough question, as most guys have very polarized value systems when it comes to their “things”. That is to say, some feel $100 is too much for sneakers, but can understand $500 for a nice watch. I think the key is finding things that make you happy. A purchase shouldn’t be stressful but rather add value to your every day. For me, that means investing in essential items I feel will give me that happiness and are worth the price. My Shinola watch and Garret Leight sunglasses are great examples of investment pieces that I use every day.

TSG: Similar to that, what’s one item you can’t live without?
LG: My gold “R.A.G” necklace. My mom makes jewelry and when I told her I was contemplating getting my Dad’s initials tattooed, she offered up an alternative. The solid 18K chain and pendant make it easily my most prized possession, and I can’t go anywhere without it around my neck.

To follow along with the rest of the L.11 story and the new collection, check out the brand on Instagram.

Florsheim

Style Q+A: Theo and Harris Vintage Watches

A Rolex Datejust is just one of the many terrific vintage options on rotation from Theo & Harris. Photo courtesy of the brand.

A Rolex Datejust is just one of the many terrific vintage options on rotation from Theo & Harris. Photo courtesy of the brand.

Editor’s note: For more Style Q&A entries featuring everyone from Megan Collins of Style Girlfriend to Barron Cuadro of Effortless Gent, click here.
If you read this blog, you know I have a passion for watches.  While I have a list of “holy grail” watches I hope to own one day (a Shinola Runwell and an Omega Seamaster among them), I also appreciate simple, uncluttered, solid everyday watches. That means timepieces like an Invicta Pro Diver , which I’m wearing as I write this post, and a great leather dress watch from Daniel Wellington. But there’s a certain breed of watches that up until earlier this year, I wasn’t too familiar with — vintage timepieces.

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My friend Christian Zeron, co-founder of start-up vintage watch collector Theo and Harris, first brought his fresh-out-of-the-gates company to my attention earlier this year. I covered them for VOUCH Mag this past summer, and here’s where it gets interesting — Theo & Harris sources, authenticates and sells all manner of vintage mechanical wristwatches, offering a plethora of coveted and rare timepieces along the way (seriously, prepare to be amazed by the company’s archive). That they’ve built such an archive since launching in February of this year is quite impressive, to say the least. Specifically, we’re looking at 200 watches (and counting) sold to 10 different countries in about 9 months, and their current collection is only growing. And if you want to experience even more watch envy, check out the Theo and Harris Instagram. Vintage watches are, of course, expensive by nature. And if you’re fortunate enough to own a vintage watch as a family heirloom, that’s a special story that only you have. However, there is an argument for investing in a beautiful vintage watch. So while you mull on that (and perhaps peruse the Theo and Harris site), I do hope you peel your eyes away long enough to read what Christian had to say on his interest in vintage watches and most importantly, why you (yes, you) should own a vintage watch. Again, I’ll only stick around to ask the questions.
The Style Guide: Tell me about how you got into vintage watch collecting?
Theo & Harris: Initially, my interest in watches was purely aesthetic. I was, and still am, very into watches that have a unique look and style; but as the interest became an addiction I began studying history, mechanics and technical design- being an enthusiast is a full time job on its own. I never owned many watches for myself though. Actually, the only watch I consider mine is the first one I ever bought — a Rolex Datejust reference 1601 with a brilliant blue dial.
TSG: During your time scouting out vintage timepieces, what have you noticed that separates these watches from their modern-day counterparts?
T&H: Value. There are some makers out there … that turn out some tremendously well-valued watches comparable to their equally priced counterparts. However, as a whole, modern watches are built in factories, by machine and without heart and then become, for some reason, painfully expensive. In vintage, I work everyday with watches under $800 that were designed by industry legends, assembled by hand and made to last.
Vintage watches go well with all sorts of outfits if you pick the right timepiece, according to the brand.

Vintage watches go well with all sorts of outfits if you pick the right timepiece, according to the brand.

TSG: How can a vintage watch set one apart stylistically?
T&H: The whole point of developing a style is to most accurately depict yourself through colors, textures, patterns (and) fits. With a modern watch shop selling only 5 brands, maybe  50 watches total, it’s impossible for everyone to actually be choosing what they want.
If 1,000 people are wearing the same 50 watches, they’re settling. Imagine if the whole world had to pick from 50 T-shirts to wear.
In vintage, you’re dealing with hundreds of brands and over 100 years of production. I can guarantee that there is, somewhere out there, the perfect watch for everyone. Luckily, finding them is my job.
TSG: What’s one vintage watch brand those looking to get into the vintage watch game should look for, if any?
T&H: Omega. Don’t get me wrong, there are dozens of other makers that I couldn’t live without but Omega is, at least to me, king. Foremost, they were all built with great attention to detail and obvious care. The movements are absolutely beautiful to look at and rather easy to service when needed. As far as design, Omega has drawn up some of the most classic watches ever to hit the wrist. Lastly, their product line is so incredibly vast that it caters to suits, soccer fields, boardrooms and the moon.

A vintage watch can work in many of the same situations as a regular timepiece -- just don't be afraid to rock. Photo courtesy of Theo & Harris.

A vintage watch can work in many of the same situations as a regular timepiece — just don’t be afraid to rock. Photo courtesy of Theo & Harris.

TSG: What are the qualities or characteristics that set apart a really “good” vintage watch, or at least one that’s still in good shape?
T&H: First, I work with, and wear, vintage watches all day of every day and my taste, although acknowledges, doesn’t prefer “good” from “fair” condition across the board. If I’m looking for a military watch from the Vietnam War, I want one that looks like it’s been beaten to hell. Every detail of wear, every nick or scuff is a piece of an inconceivably long story of this time traveler’s life. However, on all watches, the important elements to look out for are an unpolished or lightly polished case, a clean and properly functioning movement and an original dial. Those characteristics are always important, regardless of the style or period of the watch you’re looking at.
TSG: What are some ways to make sure you’re getting a fairly priced, authentic timepiece?
T&H: Remember, with watches comes more than 100 years of history, design, mechanics and an evil industry profiting off of the replication of all of it. Sure, anyone can try their hand at this tricky slope but to really be able to discern for yourself, there’s a whole lot of studying ahead. If that’s you’re thing, then you’ll never stop reading and loving every second of it. The reality, however, is that not everyone wants to be a full-time expert in everything they enjoy. For those people, they’ll have to find someone they can trust. A shop that’ll do all of the sourcing and sifting for them, a shop that will take all of the risk.
TSG: What’s one thing you’ve learned since getting into the watch business that people might  not expect?
T&H: In the past seven months I’ve learned, more than anything else, how to listen ever so carefully to my audience. For example, since we’ve started, we’ve redesigned our website from head to toe three separate times and we don’t go a week without minor alterations. That’s not to say I didn’t love each iteration of our virtual home base but I’ve learned how to read customer feedback, whether thats an email or a huge analytic, and tailor our services accordingly. With our website design, it not only has to be pleasing to view but also interactive to the point that it dynamically presents each of our products to our viewers just as well as I could in person over a drink. Getting into this, I really thought it would be 100% about our watches but with time, I’ve come to realize that, besides our excellent collection, there needs to be an equal experience.
What are your thoughts on vintage watches? Have you ever considered owning one, or do you own one already? What’s the story behind it?
As always folks — thanks for reading and stay stylish,
-Beau

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Style Q+A: Megan Collins, Style Girlfriend

Megan Collins of Style Girlfriend dishes out on-point style advice to guys on the daily -- worth the read. Photo courtesy of the site.

Megan Collins of Style Girlfriend dishes out on-point style advice to guys on the daily — worth the read. Photo courtesy of the site.

Editor’s note: Head this way to see more Style Q&A entries.

As I’ve spent more and more time reading about the menswear world, there have been certain sites that have shaped the way I view style, fashion and getting dressed daily along the way. My friend Barron’s site, Effortless Gent, is one such outfit (pun intended). Dappered and what Joe has done over there also comes to mind. And of course, no discourse on the digital menswear and lifestyle community would be complete without mentioning Megan Collins of Style Girlfriend. The site is well-designed, easy to navigate, fun to read and packed full of useful menswear tips and tricks (and much, much more), from how to wear a turtleneck to a full rundown of some of the best gear for fall. Anything lifestyle-related you might need to know, rest assured that’s Megan and the team are on it. Her Fall Style Guide in its entirety is also great, and the site’s Twitter churns out excellent content, too. Toss in handy and informative lifestyle articles and even relationship advice and you’ve got a winning combination.

That it’s all told from a female point of view, yet geared toward guys, is especially helpful (particularly that relationship bit, ehh?). I’ve had the chance to meet Megan on a few occasions here in NYC and have always appreciated her insight and new way of looking at a holistic lifestyle for guys — starting with clothing but branching into much, much more. The adage that the details  make the difference is definitely clear via her site. So without further ado, I’m very excited to present the latest entry in this series — I promise, I’ll just ask the questions.

TSG: For those who aren’t familiar with your site, tell us how you got it started and where that inspiration came from?

MC: I always say, I wish I could tell you I did this sweeping competitive analysis of the menswear landscape and found a female voice was missing from menswear, but actually I just fell into it. I had left a career in advertising to write and was taking on any project I could. At the same time, a friend was starting a custom suiting business and asked me to write a weekly column for his site. I said yes, because I was saying yes to everything, “But I don’t know anything about guys’ style…is that okay?” I asked.

“Sure, just write about what girls like to see guys wearing,” he said.

 It ended up kicking off this amazing journey that’s culminated in a really satisfying career for me, connecting with guys who may have GQ at home on their coffee table, but they’re shopping at the mall and need help bridging that divide between aspirational and accessible. 

I believe Style Girlfriend has gained such a following because, 1) I shop like a guy – I want it to be easy, I want it to be quick, so our advice is all about tips, tricks, and shortcuts to great style and 2) I’m honestly not that interested in fashion.

Style matters to me, because having great style is like having the best wing man ever – its only concern is making you look good. Fashion, though, is fleeting, based on trends, and honestly, can seem kind of silly sometimes. I’m much more interested in helping guys on their personal style evolution than I am in talking about the latest sneaker drop or runway show.

What started as a nationally syndicated newspaper column has developed into a widely read site. Photo courtesy of Style Girlfriend.

What started as a nationally syndicated newspaper column has developed into a widely read site. Photo courtesy of Style Girlfriend.

TSG: Running a style with as large a following as yours seems like a lot of work – what’s a typical day like at SG HQ?

MC: I wake up early – 5:15 or 5:30 a.m. – and take some time to read, write, and get centered for the day. Then I work out. If I don’t break a sweat every day, I go completely insane. I signed up for Classpass earlier this year, and it totally rocked my world. I get bored easily, so I can do spin on a Monday, bootcamp on Tuesday, Pure Barre on Wednesday, and on and on. It’s great. 

By 9:30am, I’m in the office in the Flatiron District. My editor gets in at 10, we talk through what’s going on for the day – -what’s on her plate, what’s on mine. Then I usually pop in some earbuds and churn through whatever’s on my to-do list. Relationships are so important, so at some point during the day I might meet up with someone from a brand, an agency, or someone running a site like mine. Most nights there’s some event to hit, then I come home and crash pretty early, so I can get up and do it all again tomorrow.

TSG: What have been some of the challenges involved with getting Style Girlfriend up and running that people might not know about?

MC: Style Girlfriend winds up getting lumped in with a lot of men’s personal style blogs, but it’s really not, so sometimes brands don’t know the best way to work with us. It’s not as simple as, “I wear your brand and tag you on Instagram.” It’s not a personal style blog; I’m not on there with pictures of what I wore today, and yesterday, and the day before that. Don’t get me wrong; those blogs are great, and I get a ton of inspiration from what others out there are doing and their amazing style, but we really see ourselves as a media company, or a digital magazine. We’re talking about menswear the way an Esquire or Details would – in articles and editorials and videos. So we’re a bit of an anomaly in the digital menswear space in that way.

It just means it can be a bit more leg work to help brainstorm those partnerships so that we can create really amazing branded content for our readers. So we’re different – but that’s also what makes us special, so I’m glad for the distinction.

TSG: What’s one style essential (or an essential outfit) that every guy should own?

MC: Every man needs a suit that fits him just right. Whether it’s grey or navy is a personal preference, so long as it’s tailored and doesn’t jut out at the shoulders or pool at the ankles. I tell guys to make friends with their tailor. You can take clothes you buy off the rack and make them look made-to-measure for a pretty small amount of money.

Style Girlfriend is much more than your average style blog -- its lifestyle section is packed with more great content, too. Photo courtesy of the brand.

Style Girlfriend is much more than your average style blog — its lifestyle section is packed with more great content, too. Photo courtesy of the brand.

TSG: What’s one style mistake you see too many guys make?

MC: Wearing clothes that don’t fit them properly. I tell guys to make friends with their tailor. Everything you own (nearly all of it, anyway) would look 10x as good with just a few inexpensive alterations. An inch at the ankles, a nip in at the waist – there’s so many small things you can do to make your clothes look like they were made just for you.

TSG: What’s been the most rewarding part of helping guys improve their style?

MC: Hearing about the positive impact that dressing better has had in every area of their lives.

I really believe that when you look good, you feel good, and that confidence ends up spreading to every area of your life. And this is borne out in the emails I get from readers telling me crazy inspiring stories about how reading Style Girlfriend helped them bounce back from a divorce or being laid off. How they decided to go after a raise or a promotion, or ask out that girl they’d been in love with forever. 

 Taking control of your personal style is truly the first step to totally changing your life for a lot of these guys. I have definitely been brought to tears more than once hearing from readers about their transformations.

TSG: You’re based in NYC — for those new to the city or visiting, what are some of your must-visit spots — a restaurant, bar, gallery or the like?

MC: I just moved from the Lower East Side to the Lower Lower East Side (yes, it’s a thing), and I love it. So many good restaurants and bars – a few of my favorites: Mission Chinese, Bacaro, Dimes, Clandestino, 169 Bar and Kiki’s.

TSG: Lastly, as it’s the fall season – what’s one trend that guys should jump on to look their best in the coming months?

 MC: Take advantage of the layering season – I love a nice textured sportcoat over a patterned button-up with a tie that contrasts while complementing. Top it all off with a mac coat or field jacket and you are ready to take over the world.

Head over to Style Girlfriend for more great menswear content, and check out the site on Twitter.

Ben Sherman US