Tag / aether apparel

by Beau H.

See Now, Buy Now: The Aether Apparel Baxter Jacket is a Durable, Stylish Layer for Shoulder Season

While we can’t all take the opportunity to go as far afield as the stylish fisherman and explorer shown above, there are certain menswear essentials that can spur you on to bigger and better things — or at least, to more rugged comfort and style in the best time of year for men’s style (that’d be right now, autumn!).

There’s a tricky balance to strike, as right now, it’s not quite prime time to break out a shearling jacket or perhaps an extra-warm puffer, but durability and weather-ready performance is the name of the game. Instead, the right design and fabrication goes a long way, and that’s where the Aether Apparel Baxter Jacket enters your shoulder season rotation in style.

Find out more now at Aether Apparel

And the brand in question, California’s own Aether Apparel, delivers a fresh take on a classic, as the best men’s field jackets now have some serious competition on the market. The company seamlessly combines technical fabrics and silhouettes with sleek, modern style meant to go from the city to the trail and back again.

One look at the Aether Apparel Baxter Jacket should tell you everything you need to know, starting with its four-way stretch, hand-dyed Japanese ripstop fabric. With its foldover collar designed to shield you from the elements, and two front-snap chest pockets, the jacket is practically primed for urban exploration.

And yet, don’t let the ripstop fabric fool you — the brand designed the Aether Apparel Baxter Jacket with room to layer, so you should readily be able to layer a fisherman sweater or a thermal henley underneath. This ruggedly casual jacket should also prove a prime seasonal move for temperatures down to the mid-40s, which should allow you to move swiftly between the seasons in style.

Available in crisp, neutral Mineral Green or Desert Tan, the olive hue of the Mineral Green option might prove best suited for the stylish climes of the fall season — whether paired with deep blue indigo jeans, dark tan chinos or grey canvas work pants.

The Aether Apparel Baxter Jacket is the perfect example of a highly technical piece that can function as a style move when worn the right way (again, a trusty fisherman sweater would prove an apt fashion decision as a layering piece). In matters of form and function, the Aether Apparel Baxter Jacket is a winner in my book.

by Beau H.

The Tuesday Steal: Save Big on Basics By Taking 20 Percent Off Any Three Aether Apparel Performance Tees

Best performance T-shirt for men.

It’s never a bad thing to have a well-curated, consistently available stock of the best basics for men close at hand: Great, high-performing, even stylish socks, boxer briefs and a selection of stylish men’s T-shirts come to mind.

The right T-shirt is particularly important, especially one that’s an investment in terms of price — see the above option from Aether Apparel, my friends. A properly designed tee can serve as a base layer on a light day hike, as an easygoing piece of loungewear and as a comfortable base on a cool summer night beneath a zip hoodie, a bomber jacket or a denim jacket.

Finding one of the best T-shirts for men, one that can meet all three of those pursuits and then continue to perform while looking great is what I might call the sweet spot, and that’s where Aether Apparel’s line of summer T-shirts comes into play.

I’m especially impressed by the 100 percent pima cotton build of the Emery Pima Crew Tee (which is more suited for everyday wear than hitting the gym), but the brand also makes soft, eye-catching pima cotton pocket tees in both long-sleeve and short-sleeve varieties, among other options from the L.A.-based performance meets style brand.

The great news? You can buy any three Aether Apparel T-shirts and save 20 percent on your order, including Aether Apparel women’s tees for that special someone in your life. Aether Apparel tees are the perfect blend of classic fit, soft fabric and rich, versatile colors you can easily mix and match — particularly with Aether Apparel selections in shades like olive, grey and navy.

In my experience, Aether Apparel T-shirts like Emery Pima Crew Tee wear as nicely with drawstring lounge shorts as they do with classic light wash denim and chukka boots — and that’s a valuable style essential to have in your arsenal of casual style tools.

Remember: The next time you want to refresh your basics drawer with the right mix of utility and great looks in mind, keep in mind that right now, you can buy any three Aether Apparel T-shirts and save 20 percent on your order. Happy shopping and we’ll see you out there, folks.

by Beau H.

The Thursday Buy: The Aether Apparel Emerson Buttondown Expertly Blends Form and Function All Summer Long

A well-rounded rotation of durable, dependable style essentials tends to have a little bit of everything: Picks made for more laidback pursuits, like linen trousers and soft-shouldered blazers, plus picks made for going far afield, like rugged canvas pants and the best combat boots.

And when an item falls seamlessly into both categories in matters of form and function — like the Aether Apparel Emerson Shirt — then it’s more than worthy of clearing some closet space as you build out a selection of summer style must-haves, my friends.

If you’ve read the blog and my Aether Apparel reviews over the years, you’ll know that the Los Angeles-based brand are experts at making gear as fit for the trail as it is for the city, including cozy picks like one of the best quarter zip sweatshirts, not to mention the hard-working yet stylish Aether Apparel Emerson Shirt.

The company are technical experts in terms of fabrication and design, balanced nicely with classic-meets-modern looks — as with the overshirt potential of the Aether Apparel Emerson Shirt. The Emerson is built like a timeless lightweight denim buttondown, garment-washed for a soft feel right out of the box and made to get better with age.

Learn more now and shop at Aether Apparel

And yet, its cotton build is reinforced with real self-edge (or selvedge) fabric detailing at the button placket that gives it more durability and structure — it’s both a handsome buttondown shirt made to wear on its own, and a stylish overshirt when topping off a pocket tee on a cool summer’s night around the bonfire.

Vertical snap-closure chest pockets round out the reliable Aether Apparel Emerson Shirt quite nicely when it comes to storage space for your everyday carry, and a split side seam also gives the Aether Apparel Emerson Shirt a dash of mobility and overshirt-like potential.

Its lightweight build should also prove highly packable, but the Aether Apparel Emerson Shirt might prove especially useful for summer travel, overnight camping and day hikes, what with its lightweight yet strong layering potential and helpful pockets.

Shop stylish, technical gear at Aether Apparel

Whether paired with canvas pants and lace-up hiking boots on the trail, or styled with black jeans and tan leather chukka boots back in the city, I’d wager you’re going to get plenty of wear out of the investment-level Aether Apparel Emerson Shirt, made all the better by its exceptional, technical construction and stylish build. Layer up and go forth this season, my friends.

by Beau H.

The Thursday Buy: This Aether Apparel Half-Zip Sweatshirt is an Effortlessly Cool Spring Layer

There’s a right way and a wrong way to layer up for spring with the best spring style essentials, believe it or not. Or at least, that’s the case on this Brooklyn style blog, where I’m all about versatility in design, the right balance between performance fabrics and everyday style, and a dash of the unexpected. Take Los Angeles-based performance menswear brand Aether Apparel and the new Aether Apparel Spring 2025 Collection.

Learn more now at Aether Apparel

The company rests at the intersection of gear you can wear out of the city — on a day hike, a long flight or somewhere in between — and gear that looks crisp and stylish getting from point A to point B. Add in a dash of the unexpected, as with the Aether Apparel Monte Half-Zip Sweatshirt, and now, we’re getting somewhere, so to speak.

If ever you’ve been hesitant about wearing a zip pullover or sweatshirt someplace other than the golf course, now’s the time to put those thoughts to the side — a new way to layer for spring weekends and casual days on Zoom calls at home just arrived.

It’s got more going for it than your traditional sporty crewneck, starting with the fact that it’s made from organic French Terry cotton. The half-zip design also swerves from the quarter-zip design’s traditional look, and the overall appeal of this casually cool layering piece sits somewhere between a traditional crewneck sweatshirt (in material) and the OG quarter zip.

Taken all at once, the Aether Apparel Monte Half-Zip Sweatshirt checks every one of the boxes we talked about earlier, all while doing so in slightly unexpected fashion — you might even say the quarter-zip sweatshirt or pullover is back in a whole new way.

The design should prove thermal in nature, ideal for brisk spring mornings and cool summer nights in the field (in fact, Aether Apparel says your new favorite zip sweatshirt is “an uncompromising exercise in versatile comfort and warmth” — how’s that for performance?).

The Aether Apparel Monte Half-Zip Sweatshirt is even built with underarm eyelets for increased ventilation: While this zip sweatshirt might not quite be one to wear on long runs, it can certainly tackle day hikes and other, more leisurely weekend pursuits.

Even the notched offset chest pocket is a visual touch that shows that a serious level of design and thought went into the Aether Apparel Monte Half-Zip Sweatshirt. On the style front, rib cuffs give this a sweatshirt-like fit and feel (it’s right in the name, after all), and three crisp, neutral color options deliver easygoing style potential — that goes for everything from olive-hued joggers to faded light wash jeans as a leisurely weekend look. Don’t hesitate to layer up the Aether Apparel Monte Half-Zip Sweatshirt for work or play — it’ll assuredly deliver.

by Beau H.

The Thursday Buy: This Aether Apparel Down Jacket is the Perfect Blend of Form and Function for Winter Style

Aether Apparel men's jackets.

The headline says it all today, my friends, as we dive deep into perfecting that tricky balance: That is, blending utility and style points in one package, with a focus on one of the best jackets for men this season.

There’s no time quite like the present, as Los Angeles-based Aether Apparel just opened up the vault for its Aether Apparel Black Friday Sale, and many key styles from the performance-minded retailer are still in stock and yours for the taking. That includes the Aether Apparel Alto Jacket, and folks, when it comes to the right blend of form and function, it’s nearly a home run for all your winter layering needs.

The retailer, now in its 15th year of making city-ready gear that also performs on the trail, touts the Aether Apparel Alto Jacket’s “streamlined design and slim-fitting cut,” flattering specs that take any jacket from merely good to being one of the best down jackets for men out there.

Learn more now at Aether Apparel

It’s more elevated in every way than plenty of other puffer jackets on the market, with a box-quilted design the brand says draws inspiration from English hunting jackets. Crucially, PrimaLoft Gold insulation adds a premium touch, delivering warmth without added bulk (always a tricky balance when layering up with a puffer jacket, at least in my experience).

The Aether Apparel Alto Jacket comes with helpful added features like a stand-up collar for added warmth, a zipper “hood” to keep the top zipper in place, and front side slant hip pockets to stow your everyday carry essentials. The Aether Apparel Alto Jacket is streamlined enough to wear on the trail and back into town, or to use as a travel jacket — think comfort and easy access to your valuables, rather than added bulk.

Shop men’s jackets and more at Aether Apparel

And the relatively minimal design of the Aether Apparel Alto Jacket makes it an easy pairing alongside pieces more technical — like stretch hiking pants or canvas work pants — as well as more casual, like five-pocket pants or even blue jeans.

The rich blue color is more visually appealing than the typical black seen so widely when it comes to winter jackets, too. In every way possible, from warmth to performance to style, this jacket proves it’s worth every penny — your winter wardrobe depends on it.

by Beau H.

The Sunday Sale: Shop Early and Often at the Luxe Aether Apparel Black Friday Sale

Aether Apparel Black Friday sale 2024.

For as crowded as it seems the market is with the best Black Friday deals right now, there are still plenty of gems to be found as you scour the landscape for savings and style.

In my view, the sweet spot is when a brand that doesn’t typically go on sale — if at all — drops some serious savings seemingly out of nowhere. And right now on this fine Sunday ahead of a holiday week, the brand in my line of sight is Aether Apparel and its current Black Friday Sale.

Learn more now at Aether Apparel

The Aether Apparel Black Friday Sale is a sight to behold, with savings of up to 30 percent on some of the best technical outerwear and gear around. The Los Angeles company is perhaps best known for its selection of durable, outdoor-ready jackets, the kind that can seamlessly, stylish and subtly transition from the trail back into town without missing a beat.

The offering right now via the can’t-miss Aether Apparel Black Friday Sale covers a standout range of styles, functionality and materials, from down-fill jackets to lightweight rain shells, wind-ready zip-ups, insulated hoodies and rugged shirt jackets.

You’ll find a series of sleek yet eye-catching snow shells and ski jackets, each seemingly cooler than the last, and the collection covers both men’s and women’s outerwear and gear.

Shop and save now at Aether Apparel

The Aether Apparel Black Friday Sale only runs through December 2nd, but in my view, that’s more than enough time to get ample savings on some of the best men’s outerwear, jackets and gear on the market. Ahead of Black Friday and Cyber Monday, this gem of a deal seems to be calling your name, I’d say.

by Beau H.

See Now, Buy Now: This Aether Apparel Lightweight Crew Is a Rugged Summer Classic

There are times when you might not know what you need in your summer wardrobe until you come across a situation where, well, a certain pick could come in mighty handy. Take one of the best crewneck sweatshirts for men.

It’s a casual must-have worn under trucker jackets and atop flannel shirts in the colder months, but the right crewneck sweatshirt can prove extremely useful on chilly summer nights, too.

Think of it this way: If ever you’ve felt like you could use an extra layer on a cool summer evening, yet have come up short, consider it a valuable solution. And this, my friends, is where the Aether Apparel Solstice Lightweight Crew enters your wardrobe.

Learn more now at Aether Apparel

It comes from the technical masters at Los Angeles-based Aether Apparel, who founded their brand by focusing on gear that was stylish enough for the city and technical enough for the great outdoors.

Aether Apparel menswear review.

In my experience, the brand has succeeded on both accounts, which you can see if ever you’ve checked out the Aether Apparel Archive Sale or even worn one of the brand’s adventure-minded accessories, like a pair of the best sunglasses for men.

Elsewhere, picks like the Aether Apparel Solstice Lightweight Crew fit the bill nicely, from the lightweight French Terry cotton-blend construction to the garment-dyed finishing processing. The fact that it also comes in a trio of neutral, versatile shades (seen above and below) is a major benefit, too.

That process gives the Aether Apparel Solstice Lightweight Crew a lived-in feel right out of the box, something that in my personal experience is a great thing to have in your rotation of lightweight sweatshirts. It’s easy enough to throw on over a T-shirt, yet will maintain its shape enough to wear beneath a bomber jacket on especially brisk or rainy summer mornings (or nights, or afternoons, for that matter).

Shop Aether Apparel menswear now

And the Aether Apparel Solstice Lightweight Crew should also add warmth to your #OOTD without weighing you down, another benefit of finding an outdoor essential for the summer months.

Like the rest of the Aether Apparel line, the Aether Apparel Solstice Lightweight Crew comes at a premium price, but in my opinion, the outfitter lives up to its stylish-yet-technical, high-quality reputation. That’s a great thing to have in your summer wardrobe, my friends.

by Beau H.

The Tuesday Steal: Get 50 Percent Off the Aether Apparel Archive Sale Right Now

Aether Apparel men's jacket review.

Sometimes, the best men’s style deals feel as rare as a solar eclipse, at least from some retailers – blink and you’ll miss it, so to speak, and that’s why I’m all about striking while the iron is hot to score savings on the best menswear and gear out there.

In the case of today’s post, things are getting technical enough for the field and yet sleek enough for the city, since AETHER Apparel is running a rare Archive Sale. The rarely-discounted California brand is offering up older styles for 50 percent off, and there’s enough there to catch your eye — I guarantee it. Yes indeed, 50 percent off from technically focused yet stylish brand AETHER Apparel is yours for the taking, but it’s not going to last forever.

Best puffer jackets for men.

But why shop and save now? It’s a two-fold endeavor, as many picks from the AETHER Apparel Archive Sale are built for winter-ready functionality — sure, they hail from the brand’s past collections, but it’s not just a sale packed with spring and summer styles.

Learn more now at AETHER Apparel

The company is among my personal favorites for its mix of innovative design, technical prowess and, well, a serious cool factor that’s tough to top. That extends to AETHER Apparel sunglasses as well as one of the best men’s sweaters, to name two favorites — these are built with premium, durable materials, just as with many outdoor brands, but they haven’t skimped on rugged style, either.




You’ll find a bit of everything in this essential men’s style sale, from tough, streamlined puffer jackets to insulated winter parkas, quilted vests, cozy joggers and more, all in a range of vibrant colors (like the deep green Ghost Jacket shown at the top of the page).

There’s even a superfine merino wool cardigan in a classic shawl design up for the taking in a trio of colors. Yessir, the AETHER Apparel Archive Sale practically has it all if you’re in search of timeless style and technical innovation, so do your future self a favor and amp up your wardrobe ASAP.

by Beau H.

The Sunday Sale: Get Up to 60 Percent off the Best Rugged Men’s Gear at AETHER Apparel

AETHER Apparel menswear review.

For as much as I love my tried-and-true favorites in the menswear world, it’s quite the treat to find a brand that makes you rethink how to merge form and function. I’m talking, in this case, about California-based AETHER Apparel, a brand that’s become a new (old) favorite of mine in the past few years.

AETHER Apparel menswear.

AETHER Apparel was founded with a focus on menswear essentials that are truly designed to go from town to trail, with an emphasis on technical fabrics and streamlined designs — gear that looks as stylish going across town as it does when escaping the city for a day hike or camping trip.

Learn more now at AETHER Apparel

A tricky balance to strike, right? Of course, if you’ve checked out this blog as of late, perhaps you’re familiar with the fact that the brand now does everything from the best men’s sunglasses (a personal favorite!) to one of the best lightweight sweaters.

If you ask me, things just got even better as we dive into today’s Sunday Sale: You can get up to 60 percent off the best men’s outdoor gear at the AETHER Apparel End of Season Sale. It’s an opportunity that doesn’t come around all that often, particularly considering that AETHER crafts its gear from some of the finest technical fabrics on the planet, then sells it for a premium price (a price that’s worth it, no doubt!).

AETHER Apparel men's outerwear.

The deals are almost too good to be true within the AETHER Apparel End of Season Sale, but bear with me a moment. You can score 30 percent off, say, the sleek, water and wind-resistant Meridian Jacket, built with tough-as-nails yet lightweight GORE-TEX INFINIUM 2-layer fabric.

Among a full lineup of the best menswear deals, you’ll also find savings of 30 percent on the transition-ready, early fall-minded Pine Shacket, an all-weather buttondown you can layer over your favorite AETHER Apparel T-shirt.

Shop AETHER Apparel’s sale now

The savings certainly don’t end there at the AETHER Apparel End of Season Sale — you’ll save 50 percent on a handy early fall layering piece like the Jemison Half-Zip Sweater, and a selection of reliable, super-soft long and short-sleeve tees are also marked down via the AETHER Apparel End of Season Sale.

These deals have to be seen to be believed, so I’d recommend you make your way over to AETHER Apparel before the sale ends on August 15th. Good luck out there, my friends.

by Beau H.

See Now, Buy Now: These AETHER Apparel Sunglasses are The Coolest Men’s Sunglasses to Buy Now

Best sunglasses for men to buy now.

Sometimes, getting ultra-specific is the right way to upgrade your wardrobe of menswear essentials. Some brands specialize in just a few things, and they do those things extremely well. Take AETHER Apparel.

The LA-based brand was founded in 2009 with a focus on creating highly technical outerwear that was rugged enough for the trail and refined enough to wear around town, and they’ve developed something of a cult following.

Learn more now at AETHER Apparel

I personally appreciate the brand’s elevated, stylish approach to the best technical menswear, and they’ve upped the ante even further as of late. You see, AETHER Apparel (arguably one of the best online menswear shops out there) recently designed and launched a fresh new set of some of the best sunglasses for men — pretty cool, right?

Best new sunglasses for men.

Luckily, the results are everything you’d expect from a brand obsessed with quality and precision, and in my personal experience with these sunglasses, they more than live up to the hype. You see, the AETHER Apparel Sequoia Sunglasses fall right in line with the rest of AETHER Apparel’s rugged menswear.

That means they’re ready to perform in the heat of the day or on your daily commute, out on the open road or back in town at a rooftop bar. In my experience, I’ve found these sunglasses are also easy to transport — thanks to the custom, hard-wearing nylon carrying case — and are sleek enough to tuck easily into a blazer or T-shirt pocket when not in use.

AETHER Apparel men's sunglasses.

The AETHER Apparel Sequoia Sunglasses are made from some of the finest materials on the planet (in this case, natural Japanese acetate derived from wood pulp and cotton). They boast a rich amber color not unlike tortoiseshell glasses, and in my experience, the frames are remarkably durable and yet lightweight.

They also feature oleophobic and hydrophobic coatings to repel oil, spills and water, while the lenses themselves on these stylish men’s sunglasses deliver crucial UV protection (of course).

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The AETHER Apparel Sequoia Sunglasses (which are also available in sleek Matte Black, Grey and a cool Blue Tortoise design) update the classic aviator shape in sleek-yet-rugged fashion — these shades are versatile enough to wear with your favorite henley and stretch chino shorts, or else with your best summer suit. And given the price tag of the AETHER Apparel Sequoia Sunglasses (a splurge-worthy $425), I’d wager you’re going to want to wear ’em as much as possible. Get out there and get after it, my friends.