Style Pick of the Week: The Aether Apparel ‘Aether Insider’ Program

Sometimes, the menswear and gear world can feel a little too exclusive, can it not? There are aspirational brands aplenty out there (hello, Rolex!) and yet, few brands that lift the curtain up and let you truly become a part of their world. When you see an opportunity, as we do in today’s featured post, it’s worth pivoting to score that deal on the best new gear, yes?

The elusive pursuit of inclusion in the style world makes it all the easier to appreciate companies that both prioritize making the best gear for men, while at the same time welcoming you with open arms into their retail stores, their experiences and yes, the gear itself that you so badly need for your next adventure far afield.

While companies like Huckberry certainly come to mind (among others we love in this neck of the woods), it’s worth diving just a bit deeper, especially when it comes to Aether Apparel and the Aether Insider Program.

You very well might recognize the road-ready, adventure-inspired California company for its commitment to gear that looks as great on a motorcycle as it does on the trail or scaling a mountain peak (or some combination of all of the above). Aether Apparel prizes the right blend of utility and durable, rugged performance, particularly if your passion is motorcycle riding or hiking, or any version of urban exploration.

And that versatility and distinct attention to detail is what might make it so well worth your while to join the Aether Insider Program, which gives you (first and foremost) 20 percent of all Aether Apparel gear year-round. This is one heck of a deal, if I do say so myself, including free two-day shipping on orders and a yearly gift, plus special access to sales and exclusives.

To sweeten the pot within the Aether Insider Program, there’s also the chance to get early access to new releases (those Aether Apparel moto boots are pretty sharp, are they not?), plus the chance to get early access to ticked Aether Apparel events and trips.

But let’s go back to one benefit right off the bat as far as the Aether Insider Program is concerned: 20 percent off investment-level Aether gear, from moto jackets to handsome overshirts, reliable leather moto boots and hard-working canvas pants and chinos fit for every single season.

Now, I can’t guarantee where precisely your Aether Apparel gear will go this season (or in the years to come), but I can guarantee you that signing up for the Aether Insider Program could spur you on to new heights and plentiful adventures while rocking some of the best gear for men. It’ll run you $120 per year, but that seems but a small price to pay for the chance to score savings on adventure-ready menswear and much more — the world is your oyster with the Aether Insider Program, or so it would seem.

The Tuesday Steal: Take Up to 60 Percent Off Right Now on Functional Menswear at Triple Aught Design

For as much as I love poring over Reddit forums and examining the state of the menswear world, my many freelance life pursuits — including covering the best spirits and gear for men out there — do indeed take me out in the field, from the brisk coastal shores of Scotland to the mountains of France (check out my Instagram for more!).

For those circumstances and plenty more – even a more simple trek to my favorite bar in Brooklyn — I need gear I can count on, and I trust you feel the same way (that’s why we’re here, after all!). And that’s where I’ve found Triple Aught Design to be remarkably handy, functional, tough and yet stylish in its outdoor-minded, adventure-forward menswear and gear.

My Triple Aught Design reviews, from the brand’s durable denim jacket to its lightweight and ultra-handy travel shirt — packed with pockets aplenty — touch on the fact that the brand makes tough, sleek gear built for the long haul (at least, that’s my personal experience with Triple Aught Design).

And to kick off the new year in tough, hard-working fashion — with a dash of good looks thrown in there for good measure — you can now save up to 60 percent at Triple Aught Design via the USA-made tactical brand’s New Year’s Sale. How about that, ehh?

There’s a wide selection of gear up for grabs right now in the latest Triple Aught Design gear sale, including the hard-wearing Triple Aught Design Palisade Waxed Jacket, plus off-duty-minded pieces like a crisp long-sleeve pique polo and a personal favorite, the Triple Aught Design Tradecraft Shirt (the plethora of pockets and lightweight fabric make it utterly perfect for travel).

You’ll also find accessories like EDC organizers, road-ready ballcaps, lightweight tactical T-shirts and cargo shorts and pants made for the job at hand.

Suffice to say, this Triple Aught Design gear sale, for its mix of quality, durability, toughness, utility and yes, even some style points — is one not to be missed as you prep for your next outdoor jaunt or crosstown excursion. Whatever your next adventure might need, I’d wager this Triple Aught Design gear sale delivers some serious bang for your buck.

The Thursday Buy: The Filson Outlet Summer Sale Offers Deals on the Best Rugged Menswear for the Season (and Beyond)

Filson men's gear review.

If you’ve been keeping up with the blog on the regular, you’re well aware that the quest for a truly great deal never really stops, at least when it comes to the best gear for men. And as the thermostat climbs and the quest for adventure (or at least, an icy cold watering hole) beckons, there’s one place I like to turn towards in my search for the best rugged gear for men.

If you guessed Pacific Northwest heritage outfitter Filson, you’d be correct, and there’s an even better reason to shop the famed gear company this very week: We’re in the midst of the Filson Summer Outlet Sale, which offers up to 50 percent off the best menswear and gear across the board. It’s the sort of sale that doesn’t come around very often, which is an even better reason to peruse the company’s offerings.

In my experience, Filson gear is made to a bit of everything, from day hikes to park strolls to weekend getaways upstate and beyond. That goes for something as essential as the Filson Lightweight Alaskan Guide Shirt to something a bit more rough-and-tumble, like the rugged Filson Granite Mountain Shorts.

There are dozens upon dozens of the best men’s gear picks available that’ll come in handy right now, from waxed canvas bags to lightweight shorts, and there are also picks from the Filson Summer Outlet Sale that you can put to great use in the months ahead, like flannel shirts and hard-wearing denim.

Any way you slice it, there’s no bad way to shop Filson’s latest and greatest sale. Let me know what you end up scoring in the comments below, and here’s to summer, my friends.

See Now, Buy Now: The Latest Huckberry x Coors Collection is Packed with Summer Classics

Huckberry x Coors 2023

In the wide world of menswear, it’s always fun to stumble upon menswear partnerships that feel like a meeting of the minds. For instance: Take the rugged, classic-meets-modern gear purveyors at Huckberry, home of your favorite waxed trucker jacket, the best men’s boots and much, much more.

The Huckberry team has a respect for vintage classics that stand the test of time, like throwback hats and T-shirts, too. And of course, the adventurous pursuits of the good folks at Huckberry often call for a cold beverage (like one of the best summer beers!) alongside. And that, my friends, is where the excellent Huckberry x Coors capsule collection comes into play.

It’s the second collaboration between the famed brewer and the modern retailer (one of the best online menswear brands, no doubt), and it’s here just in time for the Fourth of July and the rest of your summer imbibing pursuits.

Huckberry x Coors review

The Huckberry x Coors is inspired by throwback classics from Coors itself, covering everything from trucker hats to T-shirts to a seriously cool Huckberry x Coors guayabera shirt. There’s also a range of comfortable, hike-ready shorts, plus rugged trucker hats in the mix.

You really can put together a full #OOTD from head to toe with vintage-minded Huckberry x Coors gear, and it’s all offered up at agreeable prices, too. The next time you feel the call of a breezy trail or the beach, load up a cooler with cold Coors Banquet, then top it off with Huckberry x Coors menswear — it’s a match made in vintage menswear heaven.