The Friday Read: Yeezy Season 4, Bonobos GoodSport and What to Wear During Football Season

Editor’s note: Expect these posts once a week on Fridays — consider this a jumpstart on reading for your weekend downtime. Expect a mix of style and non-style content. For more entries, click here.  

The last time we spoke, we were heading into an action-packed Labor Day weekend and the start of some serious fall style cravings (oh, and college football season). Well, surprise — it’s a week later, and it doesn’t exactly feel like fall around these parts. We’ll keep looking toward everyone’s favorite menswear season next week, with both a Fall Style Wish List and some rugged men’s shopping picks for the season.  For now, we’ve got the shopping picks you need should you still find yourself having to beat the heat — as has been the case for months now, it seems like.  Rest assured that we’ve also got a few choice reads to jumpstart what I hope is a weekend of relaxation, menswear, football and craft beer (or are those just my plans?).  If you’re trekking to a tailgate, here’s what to wear.  If you’re heading to a rock concert, what do you know? Here’s what to wear to a show. And if you just fancy catching up on the week in men’s style news? Read on below.

  • If you stuck your head under a rock earlier this week, you might have missed the relative chaos that was Yeezy Season 4, just ahead of the start of New York Fashion Week. It was inescapable around New York City these past few days, and while I’m not the biggest fan at all of ‘Ye musically or, I guess, personally, the man knows how to command headlines. You decide whether that’s a good thing or a bad thing…
  • Gushing over these pieces is always fun (if slightly depressing in terms of budgetary constraints) — here are the goods the folks at Well-Spent would buy instead of rent this month.
  • Getting to and from the gym with style in mind isn’t always high-priority — but perhaps it should be. Bonobos just launched its GoodSport line of athletic-minded apparel, and GQ is calling ’em the best-fitting gym shorts on the market.

Want more menswear to round out your day?

We’re signing out until Monday, when we’ll deliver the goods on that fall style wish list — check out Instagram for more style snaps along the way, and enjoy the weekend!

-Beau