The Tuesday Steal: These Poncho Outdoors Shirts are My New Favorite, and You Can Get a Deal On ‘Em Now

Best flannel shirts for men.

In my day-to-day covering the world of men’s style, gear, spirits and more, I’m fortunate beyond belief to get to pursue each of passions — and to stumble across some pretty exceptional brands in the process, brands that align with my personal style, my wardrobe and my pursuits far afield.

These brands are big-time winners I’ve added to my roster over the years, ones you surely know if you shop for men’s style essentials through this Brooklyn style blog: We’re talking heavy hitters like Huckberry, Taylor Stitch and Buck Mason, to name just three, but let’s welcome a reliably stylish, performance-minded and absolutely remarkable brand to the rotation: Poncho Outdoors, makers of some of my new favorite shirts.

The Poncho Outdoors roster is reliably packed with performance shirts of every breed, from durable stretch denim and Western-inspired shirts to soft, supple yet sturdy flannel shirts. Poncho Outdoors even makes a seriously fun Field Polo with Western detailing, while its corduroy shirts are relatively lightweight, ultra-soft and built with enough stretch to move with you (I especially love the Zilker Shirt from Poncho Outdoors).

The good folks at Poncho Outdoors know the good things in life: The great outdoors, the pursuit of the perfect spot to build a bonfire, maybe even fly fishing followed by cold beer, or perhaps you simply reach for a casually rugged, stylish Poncho Outdoors shirt to zip across town to catch an indie rock show (guilty as charged).

In that way, the brand reminds me a lot of Huckberry: Rugged gear with timeless appeal, built to last, built for the good times in life and practically assured to take over your shirting rotation (multiple times a week, I find myself wearing a Poncho Outdoors men’s shirt).

There’s a sense of supreme quality and the finer details being taken care of — its flannel shirts feature magnetic snap buttons at the chest plus a hidden inner zip chest pocket, while the hem of most Poncho Outdoors shirts is adorned with a microfiber cloth (a sunglasses pocket at the chest takes care of storing those).

And when you order two Poncho Outdoors shirts, you unlock a free gift, starting with a trucker hat with classically cool throwback looks. That’s a nice deal to introduce you to the brand, I’d say — and while I don’t wear Poncho Outdoors shirts every single day, I could see myself adding durable, rugged men’s shirts at a consistent clip — test out the brand, see for yourself and find out what Poncho Outdoors can really do for your wardrobe.

The Tuesday Steal: This Hard-Working Howler Brothers Flannel Shirt is 30 Percent Off Now at Huckberry for Black Friday & Cyber Monday

Best flannel shirts for guys.

As you very well might have seen across the World Wide Web this week, it’s quite cluttered out there when it comes to the best Black Friday menswear and gear deals. That’s not a bad thing, especially if you enjoy reading this Brooklyn style blog day in and day out, as there’s certainly no shortage of interesting, fashionable and functional selections for men across the board — that very much includes the hard-working flannel shirt shown at the top of the page, but more on that in a second, my friends.

But it can be helpful to cut through the clutter from time to time, and that leads us back to one of the best online menswear shops for guys — that’d be Huckberry, of course, a wise place to shop if you want a more tightly curated selection of handsome, stylish, durable and dependable #OOTD picks and adventure-ready gear. Where else would ya go, right?

And while the digital closet and shelves, so to speak, at Huckberry are plenty well-stocked when it comes to a seasonal essential like the best men’s flannel shirts, there are a few particularly eye-catching options up for grabs at the moment heading into Black Friday and Cyber Monday. Let’s start with the Howler Brothers Harkers Flannel Shirt and go from there, shall we?

The Howler Brothers Harkers Flannel Shirt is up for grabs at a 30 percent discount just days ahead of Black Friday and Cyber Monday, and it’s the sort of flannel shirt that separates the wheat from the chaff in your shirting rotation, one might say. Austin-based Howler Brothers designed its shirts to go from the trail or the stream back to the dive bar, and this ultra-soft brushed cotton flannel should live up to each of those scenarios quite readily.

Durable metal buttons team with reinforced elbows for a sturdy fit and finish, while the right shoulder also gets a reinforced yoke for outdoor pursuits aplenty. Naturally, the Howler Brothers Harkers Flannel Shirt comes in a range of classic, warm plaid color combinations, and is given the script Howler Brothers logo treatment at the back shoulder for a personalized touch.

Whether you pair up your new favorite flannel shirt with expertly faded denim or with sturdy canvas work pants, the Howler Brothers Harkers Flannel Shirt is a worthwhile, on-sale addition to your next casually rugged #OOTD.

Style Pick of the Week: Buck Mason Cabinessence Flannel Shirt – A Truly Timeless Holiday Style Staple

What’s the essence of the best holiday style for men? Is it an outfit that’s entirely festive and adorned with Christmas colors? Or is it something cozy and utterly classic, centered by pieces that are a bit timeless — pieces that your forefathers might have worn, no less? In my experience when it comes to how to dress for Christmas, I’d go with the second of those two options: Crisp, classic, elegant when needed and versatile in every sense of the word. Here’s where the Americana menswear masters at Buck Mason enter the equation, specifically with one of the best flannel shirts for men.

With its warming fabric and often a classic array of rich holiday plaid fabrications, the best flannel shirts for men are a tried-and-true style move — the kind we talk about so often here on this Brooklyn style blog — that hits the sweet spot for months at a time in terms of the best cold-weather style.

And while Buck Mason has been making hearty, Americana-inspired flannel shirts for some time now, the Buck Mason Cabinessence Flannel Shirt represents a new entry into the brand’s shirting rotation — and perhaps your own, at that.

The Buck Mason Cabinessence Flannel Shirt twists the classic flannel overshirt ever-so-slightly, using the throwback silhouette of the camp collar shirt, the kind your father or grandfather might have trusted time and time again. It’s a wise move by Buck Mason, as the camp collar shirt has an easygoing nature that lends a sense of debonair flair to a classy cold-weather look, like one centered around Buck Mason corduroy pants or more casually with a pair of cuffed, expertly faded Buck Mason Japanese denim.

For its part, Buck Mason stuck to three eye-catching, distinctive plaid combinations and a boxy, classic fit when designing this new spin on the flannel shirt. With its soft-brushed interior, the Buck Mason Cabinessence Flannel Shirt should feel incredibly soft on its own or layered in more easygoing, rugged fashion over a thermal henley.

When it’s time to put your best foot forward, simply reach for this shirt and some crisply cut chinos and brown leather chukka boots, or else style the Buck Mason Cabinessence Flannel Shirt in tailored-yet-leisurely fashion with a soft-shouldered blazer, corduroy trousers and leather Chelsea boots. This stylish, retro-meets-modern flannel shirt is an instant twist on a classic, and your seasonal wardrobe is all the better for it.

The Sunday Sale: Save More Than 30 Percent On Outerknown’s Best-Selling Blanket Shirt In Time for Fall

Outerknown Blanket Shirt review.

You might make the case that there’s not a more classic or quintessential fall style move than that of the hearty plaid shirt, a timeless go-to in matters of rugged style, easygoing good looks and dependable performance.

While some variations are made from thick cotton flannel or cotton chamois, there’s also something to be said for a modern update to an icon, and that’s where the Outerknown Blanket Shirt has made waves in recent years.

Part of the steadily growing and eco-conscious lineup at legendary surfer Kelly Slater’s Outerknown line, the Blanket Shirt in its many richly crafted cotton twill variations has become a fan favorite in the modern era, and it’s not hard to see why. In fact, to hear the brand tell it, the style is “Outerknown’s most beloved item for all seasons and quality that feels so damn good every time you throw it on.”

That’s high praise indeed, but in my experience, the hard-working Outerknown Blanket Shirt lives up to the hype, and then some.

Add in the fact that select colors of the utterly classic Outerknown Blanket Shirt (including Dusty Red Cusco Plaid as shown here) are on sale, and you’ve got a surefire recipe for seasonal style success, my friends.

The Outerknown Blanket Shirt is bolstered by the use of soft yet sturdy organic cotton twill that’s further accented by two useful chest pockets and nut buttons — it can be worn on it own comfortably, or else as a dependable overshirt atop everything from a garment-dyed pocket tee to a thermal henley.

You’ll notice that the casually rugged Outerknown Blanket Shirt comes in a vast array of colors and patterns, all the better to amp up your off-duty wardrobe when paired with faded blue jeans or tobacco-hued chinos (both favorites in my style rotation).

The Outerknown Blanket Shirt is also finished with a contrasting chambray inner collar and back fabrication, and it’s worth noting that best-selling styles like this tend to avoid the proverbial sale bin for most of the season.

And yet, with fall and its many layering options all around us, it’s worth taking a chance (a very well-considered, stylish chance) on the reliable and reliably stylish Outerknown Blanket Shirt at the right price. Good luck, and we’ll see you out there, my friends.

Style Pick of the Week: Billy Reid Plaid Western Shirt – An Elegantly Rugged Seasonal Shirting Move

Best Western shirts for men.

Is there any American menswear designer out there that does a better job at taking rugged staples and giving them an elevated, even luxe feel? There are certain names that come to mind (Todd Snyder among them), but Alabama-based Billy Reid and his namesake label tend to do a positively stellar job at taking the familiar and the rugged, and then blending them in a new, altogether fresh way. That’s lofty praise, while also saying a lot: What does it all mean for you?

It means that if you want a rugged-yet-elegant flannel shirt, one that leans on both Western heritage and classic plaid patterns, you’ve found your match in the Billy Reid Plaid Western Shirt this season. From the angled Western-style chest pockets to the dusty, Southwest-inspired Brown/Dark Forest colorway (Billy’s signature shade of brown, to be exact), the details and the thoughtful design are evident in every single stitch.

The Billy Reid Plaid Western Shirt amps up the plaid pattern in a serious way (a large-scale way, as the name would indicate), and also offers a layering-ready standard fit, so you can style this handsome plaid flannel shirt on its own or atop a thermal henley or a pocket tee.

Smoke mother-of-pearl buttons add a refined touch, while the placket is finished with the award-winning designer’s signature ribbon stripe detailing. The effect is eye-catching and utterly classy, at least in my experience wearing top-of-the-line Billy Reid menswear.

You’ll also notice contrast diagonal stitching at the pockets of this newfound autumnal favorite, which Billy Reid says is “our modern take on an old-school style.” They’re certainly correct when it comes to that modern spin on a tried-and-true favorite, which just so happens to be the sort of pieces we love to feature (and wear!) here at this Brooklyn style blog.

The Billy Reid Plaid Western Shirt, particularly when styled with dark blue jeans or even navy chinos, puts a tailored spin on a rugged favorite, but it’s perhaps at its best when worn with light tan chinos or even dark tan, bourbon-hued corduroy pants. The custom cotton fabric should prove lightweight enough to layer, but not too flimsy in the fall and winter cold.

The best part about the Billy Reid Plaid Western Shirt is the fact that you can use it to dress down a charcoal blazer, or fall right in line with your favorite shawl cardigan — the options are practically limitless when it comes to this versatile, old-school-meets-new-school Western plaid buttondown. Layer up accordingly in the weeks ahead, my friends.

See Now, Buy Now: This Relwen Flyweight Flannel Shirt is Your New Go-To Shirt This Autumn

When it comes to absolutely indispensable men’s style must-haves for fall, the pieces that are going to deliver the most versatility, variety and rugged appeal day in and day out, I’d rank one of the best flannel shirts for men pretty high on my own list.

What about you? Cut with thick cotton flannel fabric and available in rich plaids and reliable solid colors, the best flannel shirts date back to the days of your grandfather (and beyond, of course), but plenty of the top brands on the market are making standout examples of the style.

Take Relwen: The Ohio-based brand takes style cues from heritage menswear, including the flannel shirts and military essentials of days gone by, and that’s why the company is such a big part of the lineup at fan-favorite adventure retailer Huckberry.

If you’ve shopped the retailer as of late, you know they’ve got some of the very best fall gear on the market, cut from rich seasonal fabrics and available in handsome colors and patterns — not unlike the options available when it comes to the Relwen Flyweight Flannel Shirt. The best men’s flannel shirts are the autumnal version of the all-season Oxford shirt, with the proper seasonal fabric and durable design to match.

As far as the handsome Relwen Flyweight Flannel Shirt is concerned, that means this one uses durable and yet soft 100 percent cotton flannel that’s been brushed for softness.

And it doesn’t hurt that the classically cut Relwen Flyweight Flannel Shirt comes in a selection of timeless, eye-catching plaids and some neutral color options made to style with everything from olive to charcoal to navy. My personal favorite of the Relwen Flyweight Flannel Shirt lineup is a Dark Honey shade that would wear expertly with dark blue selvedge jeans.

The Relwen Flyweight Flannel Shirt also features reinforced stitching at stress points, while the collar is finished with classic and yet slightly more casual buttons for a fit that you can dress down atop a henley or dress up beneath a navy wool blazer.

For dependable style, an expert fit, soft fabric and just plain stylish good looks… lean on the classics, and the classics made modern — like one of the best new fall flannel shirts from Huckberry.

The Sunday Sale: Save a Whopping 70 Percent On the Perfect Men’s Fall Shirt at Billy Reid

Best fall shirts for men.

If you follow this style blog on the regular, it might seem that we’ve been preparing for fall for weeks at a time — and, well, that’s largely true, since opportunities arise rather quickly to amp up your #menswear rotation for fall.

Starting with shirting (and starting with savings on shirting, no less) is as good a way to go as any, and the menswear masters at Billy Reid have precisely what you need to add a fresh outlook to your style roster heading into a new season.

It gets even better: One of the most versatile shirts for men is a whopping 70 percent off via the award-winning Alabama menswear designer, and although it might sound too good to be true, it’s certainly worth a closer look.

A holdover from last season, yet every bit as wearable now and into fall as any offering from the designer’s namesake brand, the Billy Reid Shadow John Shirt is meticulously crafted and features a multi-season, linen-like weave. Don’t let that fool you when it comes to the Billy Reid Shadow John Shirt (marked down below $70 right now!).

Helpfully, the shirt boasts easygoing everyday construction, with the kind of fit that looks especially great untucked with expertly faded blue jeans — but the real kicker with the crisply cut Billy Reid Shadow John Shirt is its fall and winter-ready Honey Plaid design, with a tasteful faded melange look.

All the details have assuredly been accounted for when it comes to the reliably stylish Billy Reid Shadow John Shirt, which also boasts a split spade chest pocket in a contrasting variation on the shirt’s handsome plaid pattern.

And although it’s woven from 100 percent cotton, the weave itself is looser — that means it won’t prove too thick or too stuffy to wear beneath a shawl cardigan or underneath a classic V-neck sweater this fall and winter.

The company recommends wearing it alongside a pair of the brand’s stellar chinos and elegantly rugged leather chukka boots, and when it comes to the Billy Reid Shadow John Shirt, I’d tend to agree.

And the best part is, I’d wager you’ll find plenty of ways to wear such an affordable yet stylish shirt, including atop a thermal henley alongside indigo selvedge jeans this fall and winter. With a shirt as well-fitting and well-crafted (and as affordably priced!) as the Billy Reid Shadow John Shirt, the possibilities in your style lineup are endless when it comes to one of the best shirts for men. Shop and save while sizes are still up for grabs, my friends.

See Now, Buy Now: Patagonia’s Lightweight Flannel Shirt is a Perfect Transitional Shirt for Brisk Spring Days

Best lightweight flannel shirts for men.

Dependability is the name of the game when it comes to the best spring menswear essentials, and there’s a delicate balance as you bridge the gap between seasons, from your choice of boots (more lightweight than winter), denim (again, lighter in color than winter) and of course, your shirting rotation.

As we’ve talked about in the past on this Brooklyn style blog, we’re not out of the woods yet when it comes to battling the elements — in fact, we very well might be in the thick of it as far as gearing up for spring is concerned.

And that, my friends, is where Patagonia’s trusty Lightweight Fjord Flannel Shirt steps up to the proverbial menswear plate — as sold by Huckberry, it’s got all the comfort and warmth of a classic men’s flannel shirt, just with a lighter build more well-suited to spring style.

Patagonia gear is legendary for both its toughness and sustainability, along with its utility, and the Patagonia Fjord Lightweight Flannel Shirt moves through the season with that same lineage top of mind. The Patagonia Fjord Lightweight Flannel Shirt is the kind of shirt you reach for on a brisk spring morning, which can quickly turn into a day when you need to shed that flannel shirt in favor of your base layer (perhaps a short-sleeve henley or pocket T-shirt?).

In the meantime, the Patagonia Fjord Lightweight Flannel Shirt is made from super-soft brushed cotton flannel — brushed on both sides for added softness, of course.

Your new favorite flannel shirt is also classic in its construction, with a helpful chest pocket for visual interest and some added EDC storage space (if you choose to rock the Patagonia Fjord Lightweight Flannel Shirt as a workshirt, that is). And that’s another benefit to opting for a lightweight flannel shirt these days — it’s a blend of both comfort and just enough warmth for spring weather (leave the ultra-thick flannel overshirt at home these days).

The Patagonia Fjord Lightweight Flannel Shirt comes in three utterly classic plaid combinations, each well-suited for spring — and each more appealing than the timeless red-and-black flannel shirt you (and this Brooklyn-based writer) have been wearing all winter.

So, the Patagonia Fjord Lightweight Flannel Shirt delivers a stylish change of pace in matters of looks, plus lightweight utility in the form of easygoing yet sturdy, supple layering. Paired with dark blue jeans or even stretch chinos, the Patagonia Fjord Lightweight Flannel Shirt is as solid a seasonal style move as it gets, my friends.

Style Pick of the Week: Filson Heathered Wool Jac-Shirt – A Reliable Winter Weekend Layer

A man can never have enough sturdy, dependable menswear at his disposal, especially for frigid winter days and nights, and that’s where I find Filson gear and menswear continues to come in mighty handy, season after season, year after year.

The legendary Pacific Northwest heritage brand has been a foundational part of my wardrobe for years now, making some of the best waxed outerwear, thermals, denim and yes, one of the best shirt jackets for men.

As temperatures continue to plummet, and as I continue to put gear to the test for this Brooklyn style blog, I continually reach for Filson — perhaps you’re in the same boat? And with the drop of the new Filson Spring 2025 Collection, it’s time once again to see what’s in store from this legendary company.

The new Filson Heathered Wool Jac-Shirt isn’t quite all that new, in fact — or rather, it’s an update in term of color and fabrication to the iconic Filson line of Jac-Shirts, which are burly, thick and utterly incredible in terms of winter warmth, at least in my experience. As Filson tells it, the Jac-Shirt “has provided versatile warmth for nearly five decades,” and it’s a sentiment I agree with wholeheartedly.

Filson Jac-Shirt.

This edition of the Filson Heathered Wool Jac-Shirt is made from a warm wool blend for stretch and the right amount of insulation.

And in matters of style points, it’s the Blue Heather variation of this particular Filson Heathered Wool Jac-Shirt that puts it a cut above the rest — that shade of blue almost gives it a ruggedly casual appeal, if you’re looking for something to layer over a white Oxford shirt with tobacco-hued chinos, for instance. But of course, the Filson Heathered Wool Jac-Shirt is at its best when paired with a thermal henley and canvas work pants on exceptionally brisk mornings.

The straight hem offers slightly more coverage than a traditional shirt, while front-button flap pockets offer crucial everyday carry storage space. And since this is Filson we’re talking about here, know that the brand delivers plenty of sizes and a limited lifetime guarantee on the Filson Heathered Wool Jac-Shirt.

Beyond that, this durable shirt jacket should provide plenty of room to layer over your favorite knitwear essentials — can you ask for much more from one of the best men’s shirt jackets? In my book, the Filson Heathered Wool Jac-Shirt is a certified winter style winner.

The Tuesday Steal: This Rugged Outerknown Flannel Shirt is an On-Sale, Comfortable Must-Have

Any time I stumble across a style staple that just so happens to be perfectly of the moment and on sale at a steal of a deal (hence our weekly tradition of “Tuesday Steal” stories), well, I’m impressed and certainly tempted to make a wardrobe upgrade.

That just so happens to be the case with the Outerknown Transitional Flannel Utility Shirt, another standout, expertly cut shirt from the makers of the famed Outerknown Blanket Shirt. While the best-selling Outerknown Blanket Shirt comes in tightly woven twill-esque knit in a range of vivid colors and plaids, your new favorite flannel shirt — one that’s on sale for 30 percent off right now — takes things in a slightly different direction for your cozy winter menswear wardrobe.

Helpfully, the Outerknown Transitional Flannel Utility Shirt boasts the same versatile construction as other Outerknown men’s shirts, in this case boasting two flap patch pockets for your everyday carry essentials.

That feature, plus its cut (with room to layer a henley shirt or a graphic tee underneath) gives the Outerknown Transitional Flannel Utility Shirt a sense of wearability in situations far afield or closer to home — cold-weather outdoor excursions or weekends with coffee in front of the fire come to mind.

And crucially, the Outerknown Transitional Flannel Utility Shirt should live up to its name — 100 percent organic cotton construction should prove ultra-soft and easy to wear, whether layered or styled all on its own.

The charcoal color of the Outerknown Transitional Flannel Utility Shirt also features a distinct jaspe texture, which elevates it above other workshirts. And like all things Outerknown, the use of organic cotton gives this rugged flannel shirt a sense of sustainability (in addition to style points, of course).