The Sunday Sale: Filson’s Black Friday and Cyber Monday Sale Offers Up Rare Discounts on the Best Outdoor Gear for Men

Filson menswear 2025 review.

There are times when you’re hard-pressed to find some rare, exclusive savings on one of the best heritage menswear brands on the market. As it turns out, ongoing Black Friday and Cyber Monday deals aren’t quite one of those times — it seems plenty of the best online menswear brands, even companies that don’t normally offer up all that many discounts — are getting in on the fun in a big way.

At least, it’s fun if you love the best rugged gear for men, which if you happen to be reading this blog, well, I assume you do! And that brings us to the famed Pacific Northwest gear purveyors at Filson, long one of my favorite brands and a reliable stalwart as far as the best men’s adventure supplies and apparel is concerned.

Of course, it was with great interest that I caught wind of a hidden gem, so to speak, in a crowded market for top Black Friday sales and deals: The Filson Black Friday Sale delivers 25% off more than 100 products from the famed style and apparel brand, each as built to go far afield as the next.

It’s truly a sight for sore eyes (or at the very least, a sight for your wallet), as a host of tried-and-true Filson favorites are delivering nothing but the utmost in dependable performance and heritage-worthy great looks.

That’s certainly not hyperbole if you ask me: Peruse the wares on sale for a very limited time at the Filson Black Friday Sale,and be amazed at what you’ll find. The iconic Filson Tin Cloth Lined Short Cruiser Jacket is a brand flagship that gets the proverbial red-pen discount, while the Filson Rugged Twill Duffle Bag lives up to its hard-wearing name.

On the apparel front, the Filson Alaskan Guide Shirt is a legend in the category, with rich warmth and plenty of craft in every stitch. That Filson mantra (“unfailing goods since 1897,” lest we forget), definitely holds true even as gear goes on sale (and a heck of a sale, at that!) through discounts only available for a few more days via the Filson Black Friday Sale.

When a heritage sale comes a-knockin’ featuring a brand that’s hard to find at a discount, you best pay attention — and keep your credit card at the ready, of course. Cheers to holiday deals, my friends.

Style Pick of the Week: Flint and Tinder Cone Mills Denim Trucker Jacket – An On-Sale Rarity at Huckberry

Suffice to say, there are no shortage of absolutely outstanding Black Friday and Cyber Monday gear deals to shop out there from your favorite online menswear shops. It seems you can save on a little bit of everything — and I mean, everything — if you know where to look.

From home goods to bar cart must-haves, durable waxed jackets, cozy flannel shirting, utterly classic sweaters and handsome leather boots — to name a brief smattering of categories — there’s savings to be had around every corner, particularly if you shop the discounted wares at Huckberry.

Naturally, I’m willing to bet you knew that Huckberry’s Black Friday and Cyber Monday deals were outstanding in their own right, but the real joy comes in digging deeper into Black Friday Huckberry discounts, does it not? The Americana retailer is offering a series of exclusive drops across the weekend, including today’s rarity of a find (as far as the best denim jackets are concerned, that is).

And if you play your cards right and layer up properly, you can still make one of the best denim jackets for men work for you — and again, it’s rare enough that it’ll be worth it to score one on sale through Huckberry’s Black Friday weekend sale.

Folks, meet the Flint and Tinder Cone Mills Denim Trucker, which repurposes Huckberry’s knack for perfecting the trucker jacket silhouette, all the while using rare and durable, utterly classic Cone Mills denim hailing from North Carolina.

The Flint and Tinder Cone Mills Denim Trucker is one heck of a find, made in America from sturdy 12.75oz. rigid Cone denim secured from the legendary American denim producers at Cone Mills. When that factory’s USA location finally shuttered pre-pandemic, its factory in Yecapixtla, Mexico took over the sort of production that denimheads absolutely love.

The result is the same hard-wearing, remarkable denim fabric fashioned into timeless silhouettes — even more incredible (and certainly worthy of today’s Style Pick) is the fact that the Flint and Tinder Cone Mills Denim Trucker is 30 percent off right now as part of Huckberry’s Black Friday and Cyber Monday deals. Plenty of sizes are available when it comes to this reliable trucker jacket.

It’s going to break in and look better and better with each wear, while classic design details like slanted flap chest pockets and custom hardware cement its easily wearable, durable appeal. For 30 percent off as part of a special run of Huckberry holiday sales, you might not find a better deal right now than the Flint and Tinder Cone Mills Denim Trucker.

The Friday Find: These are 10 of the Very Best Black Friday and Cyber Monday Sales to Shop Now

Best Black Friday and Cyber Monday sales 2025.

If you’ve been reading this Brooklyn style blog across the past few weeks and months (and indeed, years!), hopefully, you’re on board with the idea that buying less can mean buying better, investing in top-notch gear across the board. Taking a bit of extra time and putting some extra thought into curating your wardrobe gives you a sense of versatility and wearability no matter the situation (be it rugged or more formal), and naturally, your favorite online menswear brands can surely help.

And given how cluttered the Black Friday and Cyber Monday deals market happens to be these days, it certainly pays off to buy less, but buy better. Tracking down your favorite gear and menswear retailers pays dividends, especially if those retailers — like the good folks at Huckberry or Bespoke Post or Todd Snyder are offering up previously unheard-of discounts on a range of premium gear for the holiday season.

So, at a time when you could feasibly shop hundreds upon hundreds of deals, yours truly has tried to make the process a bit more simple: Save your time and hard-earned cash by shopping 10 of my favorite Black Friday and Cyber Monday deals from some of the best online menswear shops for guys.

Keep it simple, take it easy this weekend, craft your perfect Thanksgiving leftovers sandwich and crack open a cold one: ‘Tis the season, after all.

Now I don’t know about you, but all that holiday shopping has me craving a delicious Friday dram or a cold beer (although you very well might be able to get that decanter and rocks glass set right now at Bespoke Post on sale).

It’s tough to select just one top Black Friday or Cyber Monday sale, but ideally, this carefully curated list of 10 top-notch Black Friday deals to shop will get you thinking about upgrading your style game the right way, buying thoughtfully in the process. We’ll be back tomorrow with the first of two weekend style entries, but for now, here’s to a great post-Turkey Day shopping spree, plenty of delicious leftovers and some great menswear headed to your doorstep in no time. Cheers, my friends!

The Thursday Buy: Take As Much as 60 Percent Off American-Made Menswear for Black Friday and Cyber Monday at Devium USA

Best USA-made flannel shirts for men.

Welcome to a special holiday edition of The Style Guide, everyone’s favorite menswear blog celebrating timeless style classics made modern, whether designed by an high-classic fashion brand or a rugged-and-refined Americana retailer.

It feels as fitting a day as any, with Thanksgiving Day delivering its bounty in the United States, to explore both a stellar holiday discount and a tried-and-true American menswear brand, one you’ve surely read about if you’ve kept up with the digital pages of this Brooklyn menswear blog.

We’re talking, of course, about Devium USA, the Truckee, Ca.-based brand tinged with all-American style and focused on making durable workwear and road-ready gear aplenty, from waxed trucker jackets to pocket tees, camp-collar shirts and the USA-made flannel shirt shown above and below on this page.

And while it’s often a very worthwhile investment to pick up rugged outerwear, durable denim and soft-yet-sturdy T-shirts and flannel shirting made in the States, it’s not all that often that those style staples go on sale — except, of course, if you’re shopping the Devium USA Black Friday and Cyber Monday sale.

Now through Cyber Monday (that’s December 1st!), Devium USA is offering anywhere from 20 percent off to 60 percent off sitewide on its entire array of carefully crafted, hard-working and tough-as-nails gear.

The Devium USA Black Friday and Cyber Monday Sale includes, well, everything from the truly small-batch retailer, be it the Boca American-Made Flannel shown here, a seriously limited-edition flannel-lined denim jacket, the famous Devium USA Sidewalk Vintage Tee or some supremely strong canvas work pants.

In my experience wearing a range of Devium USA menswear, including the ultra-soft yet sturdy Devium USA Sidewalk Vintage Tee, this is a range of men’s style essentials made with careful craft and the utmost quality in mind. These are selections I wear with pride, knowing they’re built to last and built to look great in the process.

100 percent American-made menswear is tough to find at the best of times, and seeing that gear delivered at a discount is a further rarity — that’s no longer the case across these next few days when it comes to the Devium USA Black Friday and Cyber Monday Sale, so act accordingly and gear up for what lies ahead, my friends.

See Now, Buy Now: This Pearl Snap Shirt from Criquet Shirts Is the Coolest New Shirt to Buy Now

It’s a heady time around these parts, what with the best Black Friday and Cyber Monday deals rolling into town fast and furious, and a busy few days of imbibing and dining on the horizon.

But it’s always a wise time to take stock of your menswear wardrobe heading into the hustle and bustle of the holidays: A well-stocked wardrobe, as we often talk about via this Brooklyn style blog, always has options aplenty, especially as far as shirting is concerned.

While stretch dress shirts often suffice at the office, and the classic Oxford shirt reliably teams with a shawl cardigan or a lightweight blazer in equal measure, what about if you want a subtle switch-up from the norm? A piece with some swagger and some stylish appeal, but with less of a rugged touch than a flannel shirt or a thick-knit shirt jacket? The same can be said for swapping in a crisply cut polo, like the one shown above from today’s spotlight brand — scroll ahead for mor, my friends.

Yes indeed, those are some tricky parameters to clear, but I’d wager you’ll want to peruse the effortlessly cool, dashing men’s shirting and apparel on offer at Austin-based Criquet Shirts.

You very well might recall them over the years from past Criquet reviews on this blog, but it’s worth checking in with the high-flying, old-school-meets-modern brand as they look to reinvent how guys dress, one eye-catching buttondown and stylish polo shirt at a time.

The brand was founded back in 2010 with an emphasis on making the classics modern: Think of the ultra-flattering polo shirts worn by the likes of Arnold Palmer, for instance, then retool that shirt for the modern day with an even better fit and fabric — and tons of stylish, easygoing swagger.

In the years since, Criquet Shirts has expanded into Oxford shirting, lightweight flannel shirts, Western shirting and corduroy shirts with a pearl-snap button twist.

These pieces have a touch of Austin-inspired flair, flattering collars, a fit that’s neither too tight nor too loose, and the sort of leisurely ease that makes a shirt from Criquet Shirts as wearable with chino shorts as it is with expertly faded denim or chino pants.

Consider this your cue to start shopping this brand’s stellar shirts: In my experience, Criquet men’s shirts feature durable but buttery-soft fabric, helpful details like face-framing collar stays, a rich array of color and pattern options, and more diversity in the lineup than you can shake a clothes hanger at. Seriously, the array of stylish Criquet men’s shirts is nearly overwhelming, but tastefully curated all the while.

We’re talking options aplenty: Western shirts! Corduroy shirt jackets! Stretch knit buttondowns! Effortlessly cool long-sleeve polos! Cashmere pocket tees! I’ve tried the eye-catching, ultra-soft Corduroy Pearl Snap shown throughout this post, with more Criquet shirting reviews on the horizon.

Think of it this way: If you can envision yourself wearing it at the 19th hole, while whippng up an Old Fashioned or while flipping burgers at the grill — or sidling up to the bar for a cold one, no less — then there’s a good chance the best shirts for men from Criquet Shirts are up to the task in matters of form and function.

The Tuesday Steal: This Hard-Working Howler Brothers Flannel Shirt is 30 Percent Off Now at Huckberry for Black Friday & Cyber Monday

Best flannel shirts for guys.

As you very well might have seen across the World Wide Web this week, it’s quite cluttered out there when it comes to the best Black Friday menswear and gear deals. That’s not a bad thing, especially if you enjoy reading this Brooklyn style blog day in and day out, as there’s certainly no shortage of interesting, fashionable and functional selections for men across the board — that very much includes the hard-working flannel shirt shown at the top of the page, but more on that in a second, my friends.

But it can be helpful to cut through the clutter from time to time, and that leads us back to one of the best online menswear shops for guys — that’d be Huckberry, of course, a wise place to shop if you want a more tightly curated selection of handsome, stylish, durable and dependable #OOTD picks and adventure-ready gear. Where else would ya go, right?

And while the digital closet and shelves, so to speak, at Huckberry are plenty well-stocked when it comes to a seasonal essential like the best men’s flannel shirts, there are a few particularly eye-catching options up for grabs at the moment heading into Black Friday and Cyber Monday. Let’s start with the Howler Brothers Harkers Flannel Shirt and go from there, shall we?

The Howler Brothers Harkers Flannel Shirt is up for grabs at a 30 percent discount just days ahead of Black Friday and Cyber Monday, and it’s the sort of flannel shirt that separates the wheat from the chaff in your shirting rotation, one might say. Austin-based Howler Brothers designed its shirts to go from the trail or the stream back to the dive bar, and this ultra-soft brushed cotton flannel should live up to each of those scenarios quite readily.

Durable metal buttons team with reinforced elbows for a sturdy fit and finish, while the right shoulder also gets a reinforced yoke for outdoor pursuits aplenty. Naturally, the Howler Brothers Harkers Flannel Shirt comes in a range of classic, warm plaid color combinations, and is given the script Howler Brothers logo treatment at the back shoulder for a personalized touch.

Whether you pair up your new favorite flannel shirt with expertly faded denim or with sturdy canvas work pants, the Howler Brothers Harkers Flannel Shirt is a worthwhile, on-sale addition to your next casually rugged #OOTD.

See Now, Buy Now: This Line of Trade Waxed M-65 Jacket Updates an Icon, and It’s On Sale for Black Friday

When the time comes to update a positively rugged classic, it’s wise to turn to a retailer you can trust — and when the time comes to search for a fresh perspective on a modern menswear and military icon, again, that trust is essential.

And one of the best online menswear shops certainly delivers the goods ahead of the holiday season, putting a fresh spin on a timeless, functional style staple — just in time for savings on some of the best Black Friday menswear deals, no less.

In this case, the style staple is the M-65 field jacket, and the retailer delivering a fresh outlook on a tried-and-true selection is Bespoke Post, New York City purveyors of modern-meets-classic gear for guys across the board.

You see, the Line of Trade Waxed M-65 Field Jacket represents everything you know and love about hard-wearing, adventure-ready style, with useful touches like oversized flap patch pockets and other helpful design details found in the best field jackets for men. So, that’s a prime place to start your shopping search.

But there’s plenty more at play when it comes to the Line of Trade Waxed M-65 Field Jacket, which plays off the 1960s standard-issue military silhouette, this time with a cleaner, more trim fit and seriously upgraded, sturdy fabrication. Line of Trade, the Americana-inspired offshoot of Bespoke Post, has a knack for knowing that reliable, fashionable yet sturdy pieces make the man, and the use of a 10oz. waxed cotton shell kicks things off in positively tough-as-nails fashion.

One of the best men’s field jackets then gets a heavyweight striped flannel lining for added warmth in adverse conditions, while heavyweight twill at the collar and placket further bolsters its durability.

The company even added gusseted cuffs and articulated elbows for enhanced mobility — if you ask me, Bespoke Post thought of just about everything when it comes to the Line of Trade Waxed M-65 Field Jacket. A stand-up collar with a button throat latch and dependable contrast stitching finishes things off in truly tough fashion, for good measure.

Perhaps even more importantly, your new favorite waxed jacket is 25 percent off as part of the Bespoke Post Black Friday Sale. Yes, believe it or not, Bespoke Post is already offering up some of the best deals of the season on the best gear for men, very much including this newly iconic men’s field jacket. Save big on the handsome and tough-as-nails Line of Trade Waxed M-65 Field Jacket, then use it as often as possible when brisk weather comes rolling through town this season.

The Sunday Sale: This Versatile Bonobos Merino Crewneck is Now 50 Percent Off Ahead of Black Friday and Cyber Monday

Best men's sweaters to wear now.

We’ve reached the point in the holiday calendar where the frenzy is building to a fever pitch: Deals aplenty beckon, the promise of Thanksgiving dinner and a well-stocked beer fridge and bar cart await, and chances abound all the while to shop the best menswear deals around.

And while some brands are launching headfirst into Black Friday, there’s a very good chance that the full slate of deals from some of your favorite online menswear shops hasn’t quite rolled out — it’ll happen, rest assured, but for now, there are a few key deals to prime your palate, so to speak, and Bonobos has more than a few of ’em.

Make no mistake, the Bonobos Sale section is always plenty well-stocked year-round with the brand’s trademark assortment of well-fitting chinos, effortlessly cool stretch dress shirts and casual buttondowns, and hybrid pieces made for laidback lounging, like sweater polos and distinctive button-front cardigans. The great thing about taking an early crack at the best Black Friday menswear deals, however, lies in finding versatile staples you can rely on even outside of the holidays.

Take the Bonobos Washable Merino Crewneck, a crisply designed style staple made with anti-microbial merino wool and designed to be thrown in the wash at a moment’s notice. Merino wool makes for an expert multi-season layer, with the ability to regulate your temperature and layer as easily over a long-sleeve tee or a simple T-shirt as with an Oxford buttondown, dress shirt or slightly more rugged chambray shirt.

The crewneck design goes with just about anything in your wardrobe, able to be worn over a dress shirt and tie at the office as well as underneath a blazer when you replace your traditional dress shirt. And right now as part of an early slate of the best Black Friday menswear deals, the Bonobos Washable Merino Crewneck is 50 percent and available in a wide array of sizes.

Note that when it comes to this easily wearable sweater, Navy Blue is my personal favorite for maximum versatility — and it also boasts the most inventory at the moment.

And while other Black Friday and Cyber Monday style deals surely await, is a wise bet — and quite easy, at that — to shop an everyday layering essential like the Bonobos Washable Merino Crewneck ahead of a prime time for seasonal savings. Good luck out there, folks.

Style Pick of the Week: Buck Mason Cabinessence Flannel Shirt – A Truly Timeless Holiday Style Staple

What’s the essence of the best holiday style for men? Is it an outfit that’s entirely festive and adorned with Christmas colors? Or is it something cozy and utterly classic, centered by pieces that are a bit timeless — pieces that your forefathers might have worn, no less? In my experience when it comes to how to dress for Christmas, I’d go with the second of those two options: Crisp, classic, elegant when needed and versatile in every sense of the word. Here’s where the Americana menswear masters at Buck Mason enter the equation, specifically with one of the best flannel shirts for men.

With its warming fabric and often a classic array of rich holiday plaid fabrications, the best flannel shirts for men are a tried-and-true style move — the kind we talk about so often here on this Brooklyn style blog — that hits the sweet spot for months at a time in terms of the best cold-weather style.

And while Buck Mason has been making hearty, Americana-inspired flannel shirts for some time now, the Buck Mason Cabinessence Flannel Shirt represents a new entry into the brand’s shirting rotation — and perhaps your own, at that.

The Buck Mason Cabinessence Flannel Shirt twists the classic flannel overshirt ever-so-slightly, using the throwback silhouette of the camp collar shirt, the kind your father or grandfather might have trusted time and time again. It’s a wise move by Buck Mason, as the camp collar shirt has an easygoing nature that lends a sense of debonair flair to a classy cold-weather look, like one centered around Buck Mason corduroy pants or more casually with a pair of cuffed, expertly faded Buck Mason Japanese denim.

For its part, Buck Mason stuck to three eye-catching, distinctive plaid combinations and a boxy, classic fit when designing this new spin on the flannel shirt. With its soft-brushed interior, the Buck Mason Cabinessence Flannel Shirt should feel incredibly soft on its own or layered in more easygoing, rugged fashion over a thermal henley.

When it’s time to put your best foot forward, simply reach for this shirt and some crisply cut chinos and brown leather chukka boots, or else style the Buck Mason Cabinessence Flannel Shirt in tailored-yet-leisurely fashion with a soft-shouldered blazer, corduroy trousers and leather Chelsea boots. This stylish, retro-meets-modern flannel shirt is an instant twist on a classic, and your seasonal wardrobe is all the better for it.

The Friday Find: These Viberg Service Boots Are Some of the Most Well-Made Boots on the Market, Period

In my line of work — curating this Brooklyn style blog and writing about some of the finest menswear brands on the planet for a range of sites in this #FreelanceLife — there are simple pieces I come across that warrant a double-take or a third take, at that. Viberg men’s boots have long fit the bill in that regard, representing the pinnacle of craftsmanship as far as fine footwear is concerned, and then some.

Made in the Great Wild North (Canada, to you) in a 3rd-generation, family-owned factory, the story of iconic and remarkably well-made Viberg men’s boots dates back decades. It’s a story of legendary boots, renowned for their toughness (and now their modern style appeal), and a story of harnessing the power of exceptional leather quality and distinctive Goodyear Welt construction featuring its own take on a heavyweight leather insole.

And across the decades, certain Viberg boot styles have stood alone, like the Viberg Service Boots — the very pair of boots that brings us here today. In my experience wearing Viberg men’s boots, that construction and quality allows the boots to mold to your feet over time while remaining incredibly durable inside and out.

Of course, the newest pair of eye-catching Viberg Service Boots fits the bill quite nicely in matters of stunning good looks and exceptional design.

Made with C.F. Stead’s Naked Kudu leather that should develop an incredible patina over time, these boots are assuredly worth the higher price tag, boasting the kind of investment-level quality and production you simply can’t find many places these days. Naturally, that makes the newest pair of Viberg Service Boots quite worthy of our ongoing Friday Find series.

Finished with a rugged Commando outsole for the ultimate in traction, these are handsome leather boots as worthy of a pair of wool dress trousers and your new favorite shawl cardigan as they are dark indigo jeans and a thermal henley — from there, let your imagination run wild, since you’ll want to get as much wear as possible out of your new go-to leather boots.